R+Co

Kavella is a U.S.-based professional clean haircare brand founded in 2014 by cosmetic chemist Ashley Feinberg. Created to offer salon-grade performance without harmful ingredients, Kavella’s range includes shampoos, conditioners, treatments, and styling products that are vegan, cruelty-free, and free from sulfates, parabens, and silicones. The brand emphasizes ingredient transparency and sustainability, using eco-certified botanicals and recyclable packaging. Kavella’s formulas are powered by natural proteins, plant extracts, and essential oils to promote healthy hair and scalp balance. What makes the brand distinctive is its founder’s scientific expertise — each product is developed with precision and tested for performance while maintaining clean beauty standards. Kavella bridges the gap between professional results and ingredient integrity, appealing to stylists and conscious consumers alike.

Captain Blankenship is a U.S.-based organic beauty brand founded in 2009 by Jana Blankenship in the Hudson Valley, New York. The brand crafts clean hair and body care products inspired by the ocean and nature, using plant-based ingredients and essential oils. Its hero products, including the Sea Salt Hair Spray and Golden Shimmer Oil, are formulated with certified organic botanicals and packaged sustainably. Captain Blankenship’s mission is to create beauty with integrity, minimizing environmental impact while maintaining high performance. Every formula is cruelty-free, biodegradable, and free from synthetic fragrances and parabens. What makes the brand distinctive is its deep connection to nature and its transparent ingredient philosophy. It continues to lead in sustainable beauty, combining simplicity, effectiveness, and ecological consciousness.

Naturally Drenched, founded by hairstylist and educator Jamila Powell, is a U.S. brand designed for curl hydration and scalp balance. Its hero product, the Rebalance Pre-Conditioner Treatment, uses aloe vera, papaya, and witch hazel to detoxify and prep the scalp before conditioning. The brand is vegan, cruelty-free, and rooted in inclusivity, celebrating all curl types and textures. Each product is formulated with clean ingredients and eco-conscious packaging. What makes Naturally Drenched distinctive is its focus on pre-conditioning science, elevating wash-day rituals with products that optimize moisture absorption and curl elasticity.