Location

London, England, United Kingdom

Founded

2020

Price

Affordable

Shipping

Worldwide

Fable & Mane

About

Fable & Mane is an Ayurvedic haircare brand founded in 2020 by siblings Akash and Nikita Mehta. Based in London, the brand blends ancient Indian rituals with contemporary science, using traditional ingredients like ashwagandha, dashmool, and turmeric to strengthen roots and promote scalp health. All products are vegan, cruelty-free, and free from sulfates and silicones. The brand stands out for its cultural authenticity and storytelling, transforming heritage hair rituals into globally celebrated self-care experiences. Fable & Mane also supports wild tiger conservation through The Fable Fund, making it a leader in ethical, luxury Ayurvedic haircare.

Brand Details
UK Hair Care
A
Akash Mehta
N
Nikita Mehta

Frequently asked questions

What's in Fable & Mane's HoliRoots Hair Oil?
The HoliRoots Hair Oil draws on Ayurvedic ingredients including ashwagandha, dashmool, and turmeric, formulated to strengthen roots and support scalp health.
Where is Fable & Mane based and does it ship internationally?
The brand is based in London, England, and ships worldwide.
Is Fable & Mane expensive?
Despite positioning itself in Ayurvedic luxury haircare, its products fall in an affordable price range.
Does the brand do anything for tiger conservation?
Yes. Fable & Mane supports wild tiger conservation through its charity initiative, The Fable Fund.
Who started Fable & Mane and what inspired it?
Siblings Akash and Nikita Mehta founded the brand in 2020, drawing on their Indian heritage to translate traditional hair rituals into modern formulations.
Are Fable & Mane products vegan and free from sulfates?
Yes. All products are vegan and cruelty-free, and formulated without sulfates and silicones.

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