Fix My Curls
Fix My Curls is an Indian curly-hair brand founded in 2019 by Anshita Mehrotra. Based in Gurugram, the company focuses on creating products specifically for curly, wavy, and textured hair — a segment long underserved in the Indian market. Its range includes curl creams, leave-ins, shampoos, and gels made with nourishing ingredients like flaxseed, aloe vera, and shea butter. All products are sulfate-free, silicone-free, and cruelty-free, formulated to hydrate and define natural curls. The brand promotes curl education and self-acceptance, encouraging Indians to embrace their natural texture. What makes Fix My Curls distinctive is its authenticity — it’s built by curlies, for curlies, blending clean formulations with a relatable community message. It has quickly become a trailblazer in India’s emerging textured-hair movement.
Brand Details
Gurugram, Haryana, India
2019
Worldwide
Frequently asked questions
Who founded Fix My Curls?
Fix My Curls was founded by Anshita Mehrotra in 2019. She created the brand to address the underserved curly, wavy, and textured hair market in India.
Is Fix My Curls sustainable or ethical?
Yes, Fix My Curls is committed to ethical practices—all products are sulfate-free, silicone-free, and cruelty-free. The brand focuses on clean formulations designed to hydrate and define natural curls.
What products does Fix My Curls offer?
Fix My Curls offers a range including curl creams, leave-ins, shampoos, and gels. All products are formulated with nourishing ingredients to hydrate and define natural curls.
Where is Fix My Curls based?
Fix My Curls is based in Gurugram, Haryana, India.
What makes Fix My Curls unique?
Fix My Curls is distinctive because it is built by curlies, for curlies, blending clean formulations with an authentic community message. The brand combines relatable curl education with self-acceptance messaging while addressing a long-underserved segment of the Indian hair care market.
What is the price range of Fix My Curls?
Fix My Curls offers products in the affordable price range.
What is Fix My Curls known for?
Fix My Curls is known for creating products specifically designed for curly, wavy, and textured hair with nourishing ingredients like flaxseed, aloe vera, and shea butter. The brand is recognized as a trailblazer in India's emerging textured-hair movement, promoting curl education and self-acceptance.
When was Fix My Curls founded?
Fix My Curls was founded in 2019.
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