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Tide and Seek featured image
Tide and Seek logo

Tide and Seek

Tide and Seek is a Cornwall, UK–based swimwear brand, founded in 2018 by Samantha Thomas. The label is known for its eco-friendly approach, using regenerated fabrics such as ECONYL to create bold, colorful swimwear. Its collections include bikinis and one-pieces with playful prints, reflecting coastal living and beach culture. Tide and Seek promotes slow fashion and sustainability, ensuring limited runs and responsible production. What makes the brand unique is its vibrant, eco-conscious identity—bringing fun and boldness into sustainable swimwear. With its Cornish roots and global reach, Tide and Seek appeals to women who want expressive, ocean-friendly fashion.

sustainablerecycledethicallocally made
Brand Details
Swimwear Brands
UK Swimwear
Mid Range
Cornwall, England, UK
2018
Worldwide
17K Followers
1.6K Followers
85 Followers

Frequently asked questions

Who founded Tide and Seek?
Tide and Seek was founded by Samantha Thomas in 2018. The brand was established with a vision to create eco-friendly swimwear rooted in coastal living.
When was Tide and Seek founded?
Tide and Seek was founded in 2018.
Where is Tide and Seek based?
Tide and Seek is based in Cornwall, England, UK, and draws inspiration from its coastal roots and beach culture.
What is Tide and Seek known for?
Tide and Seek is known for its eco-friendly approach to swimwear, using regenerated fabrics such as ECONYL to create bold, colorful designs. The brand is recognized for playful prints and vibrant collections that reflect coastal living.
What is the price range of Tide and Seek?
Tide and Seek offers mid-range swimwear pricing.
Is Tide and Seek sustainable or ethical?
Yes, Tide and Seek is committed to sustainability and ethical practices, using regenerated fabrics like ECONYL and promoting slow fashion through limited production runs and responsible manufacturing. The brand ensures environmentally conscious practices across its collections.
What products does Tide and Seek offer?
Tide and Seek offers bikinis and one-pieces with playful, bold prints that reflect coastal living and beach culture.
What makes Tide and Seek unique?
Tide and Seek's uniqueness lies in its vibrant, eco-conscious identity that brings fun and boldness into sustainable swimwear. With Cornish roots and global reach, the brand appeals to women seeking expressive, ocean-friendly fashion through limited-run collections and responsible production.

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