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List of 200+ Affordable Brands – Page 5

Brands 97–120 of 212. Back to page 1 · Browse brands A–Z

212 brands

Coringco

South Korea · Est. 2006 · Affordable

CORINGCO is a Korean beauty brand established in 2006 and founded by Son Ye-rok and Cho Hyu-gap. Based in Seoul, South Korea, the brand creates accessible cosmetics and beauty products designed for regular use. Affordable beauty is central to CORINGCO’s identity, making the brand relevant for customers who want to explore Korean makeup without moving into premium pricing. Its everyday beauty positioning helps keep the range practical and approachable. Products are designed for customers who enjoy modern K-beauty while still wanting cosmetics that can fit naturally into daily routines. The brand’s long-standing presence in Korean beauty gives it a broader perspective on changing beauty trends while maintaining an accessible product approach. Overall, CORINGCO is an affordable Korean beauty brand centered on everyday cosmetics, approachable pricing, practical makeup, and accessible K-beauty for a broad range of customers.

#everyday #affordable

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mude

South Korea · Affordable

mude is a Korean makeup brand based in Seoul, South Korea and founded by Namgung Mi-rae. The beauty brand creates accessible cosmetics with a minimalist approach designed for modern everyday makeup routines. Cruelty-free beauty is an important part of mude’s positioning, making the brand relevant for shoppers looking for animal-friendly Korean makeup. Minimalist beauty also plays a strong role in the brand’s identity. Its products are designed to fit easily into regular routines, helping customers achieve polished looks without making makeup feel overly complicated. Positioned within affordable Korean beauty, mude provides an accessible way to explore contemporary K-beauty trends while keeping products practical for daily use. Overall, mude is an affordable Korean makeup brand combining cruelty-free beauty, minimalist design, accessible pricing, and everyday cosmetics for customers who prefer simple and wearable K-beauty.

#cruelty-free #minimalist

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Heimish

South Korea · Affordable

heimish is a Korean beauty brand based in Seoul, South Korea and founded by Chae Ho-byung. The brand creates approachable skincare and beauty products designed for regular use and uncomplicated routines. Cruelty-free beauty is part of heimish’s positioning, making it relevant for shoppers who consider animal-friendly practices when choosing Korean beauty products. Affordable beauty is central to the brand’s identity. heimish offers accessible products for customers who want to explore modern K-beauty without moving into premium or luxury pricing. Its everyday beauty focus makes the range practical for consistent use, helping customers build routines around products that are easy to integrate into daily life. Overall, heimish is an affordable Korean beauty brand combining cruelty-free beauty, accessible pricing, everyday skincare, and modern K-beauty designed for straightforward routines.

#everyday #affordable

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Jumiso

South Korea · Est. 2016 · Mid-range

Jumiso is a Korean skincare brand founded in 2016 by Geum Si-woo and based in Seoul, South Korea. The beauty brand focuses on approachable skincare designed for customers who want practical products that fit easily into everyday routines. Affordable beauty is central to Jumiso’s positioning, making the brand accessible to shoppers who want to explore Korean skincare without moving into premium price points. Its everyday beauty focus means products are designed for regular use rather than overly complicated skincare routines. This makes Jumiso a practical choice for customers who prefer straightforward K-beauty that is easy to understand and maintain. The brand’s Seoul roots give it a strong connection to contemporary Korean skincare, while its accessible positioning helps it reach a broad audience. Overall, Jumiso is an affordable Korean skincare brand centered on everyday beauty, approachable formulas, practical routines, and accessible K-beauty.

#everyday #affordable

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Anua

Est. 2019 · Mid-range

Anua is a Korean skincare brand established in 2019 and founded by Lee Seon-hyeong and Lee Chang-ju. The beauty brand creates approachable skincare designed to work naturally within everyday routines. Sensitive-skin-friendly beauty is an important part of Anua’s identity, making the brand particularly relevant for customers who prefer gentler skincare and products that can be used consistently. Positioned within affordable Korean beauty, Anua offers an accessible way to explore modern K-beauty without moving into premium pricing. Its products are designed to be practical enough for regular use, helping customers build skincare routines that feel easy to maintain. The brand’s focus on everyday beauty gives it a straightforward appeal, particularly for shoppers who want skincare that fits comfortably into daily life. Overall, Anua is an affordable Korean skincare brand centered on sensitive-skin-friendly beauty, practical routines, accessible pricing, and everyday K-beauty.

#sensitive-skin-friendly #everyday

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SUNGBOON EDITOR

Mid-range

SUNGBOON EDITOR is a Korean skincare brand founded by Lee Jin-ho. The beauty brand focuses on modern skincare designed for customers who want practical products that can be incorporated into everyday routines. Clean beauty is an important part of SUNGBOON EDITOR’s positioning, with its products developed around a more considered approach to formulation. Dermatologist-tested skincare also adds another layer of reassurance for customers who pay closer attention to how products are evaluated. The brand sits within affordable Korean beauty, making it accessible to customers who want to explore K-beauty without moving into premium skincare. Its everyday beauty focus helps keep routines straightforward and practical, supporting regular use rather than overly complicated regimens. Overall, SUNGBOON EDITOR is an affordable Korean skincare brand combining clean beauty, dermatologist-tested products, and everyday skincare for customers looking for modern and approachable K-beauty.

#clean beauty #dermatologist-tested

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Two Slash Four

Mid-range

TWO SLASH FOUR is a Korean makeup brand founded by Lee Sabae. The beauty brand focuses on accessible cosmetics designed for customers who enjoy modern K-beauty and practical products that fit easily into everyday routines. Affordable beauty is central to TWO SLASH FOUR’s positioning. The brand offers a way for customers to explore contemporary Korean makeup without moving into premium or luxury pricing. Its everyday beauty focus makes the products suitable for regular use, whether shoppers prefer simple, polished makeup or more expressive looks. The brand’s Korean beauty identity gives it a clear place within current makeup trends, while its accessible pricing helps make those trends easier to try. Overall, TWO SLASH FOUR is an affordable Korean makeup brand centered on everyday beauty, practical cosmetics, accessible pricing, and modern K-beauty for customers looking for easy-to-wear products.

#everyday #affordable

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FEEV

Est. 2020 · Affordable

FEEV is a Korean beauty brand founded in 2020 by Koo Ja-pung. The brand creates modern skincare and beauty products with a strong focus on clean formulations, natural ingredients, and products designed for everyday use. FEEV fits naturally within clean beauty, with vegan formulas forming an important part of its identity. Natural beauty is also central to the brand’s approach, making it relevant for shoppers who prefer more ingredient-conscious Korean beauty. Sustainability adds another dimension to FEEV’s positioning, reflecting a broader interest in creating products that feel modern while considering environmental impact. Its affordable beauty positioning makes the brand approachable for customers who want to explore clean and vegan Korean beauty without moving into premium pricing. Overall, FEEV is an affordable Korean beauty brand combining clean beauty, vegan formulas, natural ingredients, sustainable values, and everyday products designed for simple and accessible routines.

#clean beauty #vegan

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TOCOBO

Est. 2021 · Mid-range

TOCOBO is a Korean skincare brand founded in 2021 by Lee Byung-hoon. The beauty brand focuses on approachable skincare designed for simple, consistent everyday routines. As a vegan and cruelty-free beauty brand, TOCOBO appeals to shoppers looking for animal-friendly Korean skincare. Its plant-based positioning also makes the brand relevant for customers who prefer formulas built around more naturally derived ingredients. Sensitive-skin-friendly beauty is another important part of TOCOBO’s identity. The brand’s products are designed to fit comfortably into regular routines, making them suitable for shoppers who want practical skincare without unnecessary complexity. Positioned within affordable Korean beauty, TOCOBO offers an accessible entry point into modern K-beauty while maintaining a more considered approach to ingredients and formulation. Overall, TOCOBO is an affordable Korean skincare brand combining vegan beauty, cruelty-free practices, plant-based formulas, sensitive-skin-friendly skincare, and practical everyday beauty.

#vegan #cruelty-free

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Alternative Stereo

South Korea · Affordable

Alternative Stereo is a Korean makeup brand based in Seoul, South Korea and founded by Ji Hye-ran. The beauty brand creates accessible cosmetics designed for customers who want to explore modern Korean makeup through products that remain practical for everyday use. Affordable beauty is central to Alternative Stereo’s positioning, making the brand approachable for shoppers who enjoy experimenting with K-beauty without moving into premium pricing. Its everyday beauty focus allows products to fit naturally into regular routines, whether customers prefer simple makeup or more expressive looks. The brand’s Korean identity gives it a place within contemporary K-beauty while its accessible approach makes it suitable for a broad audience rather than only dedicated makeup enthusiasts. Overall, Alternative Stereo is an affordable Korean makeup brand centered on everyday beauty, wearable cosmetics, accessible pricing, and modern K-beauty for customers looking for practical products with a distinctive visual identity.

#everyday #affordable

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Dinto

Est. 2021 · Mid-range

Dinto is a Korean makeup brand established in 2021 and founded by An Ji-hye. The beauty brand creates cosmetics designed for everyday use while maintaining a modern, thoughtfully developed approach to Korean beauty. Dinto fits naturally within clean beauty and is vegan and cruelty-free, making it relevant for shoppers looking for animal-friendly makeup within the affordable beauty category. Ethical beauty and sustainability are also part of the brand’s identity, adding a more conscious dimension to its accessible cosmetics. These values allow Dinto to appeal to customers who consider how products are made as well as how they perform. Its everyday beauty positioning makes the range suitable for regular routines rather than only trend-driven or highly specialized makeup looks. Overall, Dinto is an affordable Korean makeup brand combining clean beauty, vegan and cruelty-free formulas, ethical values, sustainability, and everyday cosmetics for customers looking for modern K-beauty with a more conscious approach.

#clean beauty #vegan

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Mary&May

Est. 2020 · Mid-range

Mary&May is a Korean skincare brand established in 2020 and founded by Noh Hyun-ju. The beauty brand focuses on clean, approachable skincare designed for customers who want effective products that can fit easily into everyday routines. Clean beauty is central to Mary&May’s identity. The brand is also associated with vegan and cruelty-free beauty, making it relevant for shoppers looking for animal-friendly Korean skincare. Sustainability is another important part of its positioning. Mary&May incorporates eco-friendly practices and recycled materials into its approach, helping reduce packaging impact while maintaining accessible skincare. Dermatologist-tested products add another consideration for customers who prioritize formulation confidence when building their routines. Positioned within affordable Korean beauty, Mary&May offers an accessible way to explore clean and more sustainability-conscious skincare. Overall, Mary&May is a Korean skincare brand combining clean beauty, vegan and cruelty-free practices, sustainable and recycled packaging, dermatologist-tested formulas, affordable positioning, and everyday skincare.

#clean beauty #cruelty-free

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Abib

South Korea · Est. 2016 · Mid-range

Abib is a Korean skincare brand established in 2016 and based in Seoul, South Korea. Founded by Sanghyun Kim, the beauty brand focuses on practical skincare designed to fit naturally into everyday routines. Cruelty-free beauty is an important part of Abib’s positioning, while ethical considerations also influence the brand’s wider approach. Its products are particularly relevant for customers looking for sensitive-skin-friendly Korean beauty and skincare that prioritizes comfort and consistent use. Abib sits within the affordable Korean beauty category, making its products accessible to shoppers who want to explore K-beauty without moving into premium pricing. The brand’s everyday beauty focus helps make its skincare easy to integrate into regular routines rather than requiring highly complicated regimens. Overall, Abib is an affordable Korean skincare brand combining cruelty-free beauty, ethical values, sensitive-skin-friendly products, and everyday skincare for customers seeking approachable and practical K-beauty.

#cruelty-free #ethical

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Root Pretty

United States · Est. 2013 · Mid-range

Root Pretty is an American beauty brand founded in 2013 by Krista Dolash and based in Waverly, Iowa. The women-owned brand focuses on natural cosmetics created around clean beauty principles and a more conscious approach to everyday makeup. Root Pretty is vegan and cruelty-free, with natural and organic ingredients forming an important part of its identity. The brand also emphasizes non-toxic beauty and formulas without parabens or sulfates, making it relevant for ingredient-conscious shoppers. Ethical production, sustainability, recycled materials, refillable options, and locally made craftsmanship further strengthen the brand’s conscious beauty positioning. Its products are also associated with sensitive-skin-friendly beauty. Despite this extensive focus on formulation and sustainability, Root Pretty remains accessible rather than luxury-driven. Overall, Root Pretty is an American natural beauty brand combining women-owned leadership, vegan and cruelty-free practices, organic ingredients, ethical production, sustainable and refillable beauty, locally made cosmetics, and everyday products for shoppers seeking a more conscious makeup routine.

#clean beauty #vegan

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Notoriously Morbid

United States · Est. 2013 · Affordable

Notoriously Morbid is an American makeup brand established in 2013 and based in Beckley, West Virginia. The independent beauty brand creates distinctive cosmetics with a strong focus on creativity, hand-crafted production, and products that stand apart from conventional mass-market makeup. As a vegan and cruelty-free beauty brand, Notoriously Morbid appeals to shoppers seeking animal-friendly cosmetics with an independent character. Ethical considerations are also part of the brand’s broader positioning. Hand-crafted production gives the brand a locally made identity and helps emphasize the smaller-scale approach behind its cosmetics. This is particularly relevant for customers who enjoy supporting independent American makeup brands and more specialized beauty products. With accessible pricing, Notoriously Morbid makes creative independent cosmetics available without moving into luxury territory. Overall, Notoriously Morbid is an affordable American makeup brand combining vegan beauty, cruelty-free practices, ethical values, hand-crafted production, and locally made cosmetics for shoppers interested in distinctive independent beauty.

#vegan #cruelty-free

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Rude Cosmetics

United States · Est. 2016 · Affordable

Rude Cosmetics is an American makeup brand founded in 2016 by Stacey Lee and based in Los Angeles, California. The beauty brand focuses on affordable cosmetics designed for customers who enjoy creativity, experimentation, and expressive makeup without premium pricing. As a vegan and cruelty-free beauty brand, Rude Cosmetics appeals to shoppers who want animal-friendly makeup across their everyday routines. The brand is also associated with paraben-free beauty, adding another formulation consideration for ingredient-conscious customers. Affordability is central to the brand’s positioning. Its products are designed to make different makeup styles more accessible, from simple daily looks to bolder applications. Rude Cosmetics fits naturally within everyday beauty because its range is intended to be easy to incorporate into regular routines while still supporting experimentation. Overall, Rude Cosmetics is an affordable American makeup brand combining vegan beauty, cruelty-free practices, paraben-free formulas, accessible pricing, and everyday cosmetics for customers who want playful and versatile makeup choices.

#vegan #cruelty-free

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Kara Beauty

United States · Est. 2011 · Affordable

KARA Beauty is an American makeup brand established in 2011 and based in Los Angeles, California. The beauty brand creates affordable cosmetics with a focus on accessible products for customers who enjoy both everyday makeup and more expressive looks. The brand fits within clean beauty and is vegan and cruelty-free, making it relevant for shoppers looking for animal-friendly cosmetics at an accessible price point. Its products are also associated with paraben-free beauty, supporting a more ingredient-conscious approach to affordable makeup. KARA Beauty’s everyday positioning helps make the range practical for regular use while still giving customers room to experiment with color and different makeup styles. Its affordable pricing allows beauty enthusiasts to explore new products without the higher cost usually associated with prestige cosmetics. Overall, KARA Beauty is an affordable American makeup brand combining clean beauty, vegan formulas, cruelty-free practices, paraben-free products, accessible pricing, and everyday cosmetics for customers seeking practical and expressive beauty options.

#clean beauty #vegan

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J.Cat Beauty

United States · Affordable

J.Cat Beauty is an American makeup brand founded by Victor Chang and based in Santa Fe Springs, California. The beauty brand focuses on accessible cosmetics designed for customers who enjoy experimenting with different looks without moving into premium pricing. Positioned within affordable beauty, J.Cat Beauty offers products suited to everyday makeup routines as well as more creative applications. This accessible approach makes the brand relevant for shoppers who want variety and experimentation while keeping beauty spending manageable. Cruelty-free beauty is part of J.Cat Beauty’s positioning, giving customers an animal-friendly consideration alongside affordability and product choice. Its everyday beauty focus means the range can work for regular use, whether customers prefer simple makeup or more expressive styles. Overall, J.Cat Beauty is an affordable American makeup brand combining cruelty-free beauty, accessible cosmetics, everyday products, and a practical approach to makeup for customers who want variety without luxury-level prices.

#cruelty-free #everyday

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Moira Beauty

United States · Affordable

MOIRA Beauty is an American makeup brand based in Commerce, California and founded by Christine Ko. The beauty brand focuses on accessible cosmetics designed for customers who enjoy experimenting with makeup while keeping products practical enough for everyday use. As a vegan and cruelty-free beauty brand, MOIRA appeals to shoppers looking for animal-friendly makeup at an affordable price point. Its formulas are also associated with paraben-free and sulfate-free beauty, adding another layer of consideration for ingredient-conscious customers. Affordability is an important part of the brand’s positioning. MOIRA provides a way for shoppers to explore different makeup categories, shades, and looks without relying on premium or luxury pricing. Its everyday beauty focus makes the range suitable for regular routines while still allowing room for more expressive makeup styles. Overall, MOIRA Beauty is an affordable American makeup brand combining vegan beauty, cruelty-free practices, paraben-free and sulfate-free formulas, accessible pricing, and everyday cosmetics for a broad beauty audience.

#vegan #cruelty-free

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LYS Beauty

United States · Est. 2021 · Mid-range

LYS Beauty is an American makeup brand founded in 2021 by Tisha Thompson and based in Kennesaw, Georgia. The Black-owned beauty brand combines accessible cosmetics with clean beauty principles and products designed for everyday wear. LYS is a vegan and cruelty-free beauty brand with plant-based formulas and an ingredient-conscious approach. Its products are also positioned as paraben-free and sulfate-free, making the brand relevant for customers looking for cleaner formulation standards within modern makeup. Sustainability is another part of the brand’s identity, supported by the use of recycled materials and a broader focus on more responsible beauty choices. Although the brand maintains an accessible approach to pricing, its presentation and formulas give customers an elevated experience without traditional luxury costs. Overall, LYS Beauty is an American clean makeup brand combining Black-owned beauty, vegan and cruelty-free formulas, plant-based ingredients, paraben-free and sulfate-free beauty, recycled materials, sustainability, and everyday cosmetics designed for modern routines.

#black-owned #clean beauty

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Fabulous Makeup

United Kingdom · Est. 2014 · Affordable

Fabulous Makeup is a UK beauty brand founded in 2014 by Kate Matthews and Nicola Smith and based in Liverpool, England. The makeup brand focuses on accessible cosmetics designed for customers who want practical products that can fit easily into everyday beauty routines. Positioned within affordable beauty, Fabulous Makeup offers an approachable alternative to premium cosmetics. Its products are particularly relevant for shoppers who want to experiment with makeup, refresh daily essentials, or build a routine without moving into luxury-level pricing. Cruelty-free beauty is part of the brand’s positioning, giving customers an animal-friendly consideration alongside affordability and ease of use. The brand’s everyday beauty focus helps make its cosmetics suitable for regular wear rather than being limited to highly specialized or occasional makeup looks. This practical approach supports its place within accessible UK beauty. Overall, Fabulous Makeup is an affordable UK makeup brand combining cruelty-free beauty, everyday cosmetics, accessible pricing, and a straightforward approach to makeup for customers seeking practical products for regular use.

#cruelty-free #everyday

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Crow & Pebble

United Kingdom · Est. 2017 · Affordable

Crow & Pebble is a UK makeup brand founded in 2017 by Karen McCusker and based in Glasgow, Scotland. The women-owned beauty brand creates affordable cosmetics with a strong independent identity and an emphasis on handmade production. The brand is vegan and cruelty-free, making it particularly relevant for shoppers seeking animal-friendly makeup within the affordable beauty category. Ethical beauty is also part of Crow & Pebble’s positioning, adding another layer to its approach beyond price and product performance. Handmade and locally made production help distinguish the brand from larger cosmetics companies. This gives Crow & Pebble a close connection to independent UK beauty and customers who prefer supporting smaller businesses with more personal production methods. Its accessible pricing allows shoppers to explore independent cosmetics without moving into premium or luxury price points. Overall, Crow & Pebble is an affordable UK makeup brand combining vegan beauty, cruelty-free practices, ethical values, women-owned leadership, handmade cosmetics, and locally made beauty for customers interested in creative independent makeup.

#vegan #cruelty-free

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Dandy Lions Cosmetics

United States · Est. 2018 · Affordable

Dandy Lions Cosmetics is an American makeup brand founded in 2018 by Daniel Jurkic and based in Oldsmar, Florida. The independent beauty brand focuses on affordable, creative cosmetics for shoppers who enjoy experimenting with color while supporting smaller makeup businesses. As a vegan and cruelty-free beauty brand, Dandy Lions Cosmetics appeals to customers looking for animal-friendly makeup at an accessible price point. Its products are also paraben-free, adding another consideration for shoppers who pay closer attention to formulation choices. Handmade production is an important part of the brand’s identity and gives Dandy Lions a locally made character that distinguishes it from larger mass-market cosmetics companies. This smaller-scale approach works naturally with its emphasis on distinctive color cosmetics and independent beauty. Overall, Dandy Lions Cosmetics is an affordable American makeup brand combining vegan beauty, cruelty-free practices, paraben-free formulas, handmade production, locally made cosmetics, and everyday beauty for customers who enjoy expressive makeup without luxury-level pricing.

#vegan #cruelty-free

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Nokware Skincare

Ghana · Est. 2017 · Mid-range

Nokware Skincare is a Ghanaian beauty brand founded in 2017 by Tutuwa Ahwoi and Akyaa Ampa-Sowa and based in Accra. The Black-owned and women-owned brand creates skincare inspired by African ingredients, traditional beauty knowledge, and locally rooted craftsmanship. Natural beauty is central to Nokware’s identity, with clean formulations and hand-crafted production supporting its connection to traditional skincare practices. Ethical and fair-trade principles are also important to the brand, particularly in its approach to sourcing and working with local communities. Sustainability forms another major part of Nokware’s positioning. The beauty brand incorporates refillable concepts, eco-friendly practices, and locally made production to help reduce unnecessary environmental impact. Its heritage-inspired approach gives the brand a distinctive identity while its minimalist, everyday products keep the skincare practical and approachable. Overall, Nokware Skincare is a Ghanaian beauty brand combining Black-owned and women-owned leadership, natural skincare, ethical and fair-trade sourcing, sustainability, locally made craftsmanship, refillable beauty, African heritage, and accessible everyday skincare.

#black-owned #women-owned

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