
Birds of North America
Canada · Est. 2007 · Mid-range
Birds of North America is a Canadian designer label for women, founded in Victoria in 2007 by designer Hayley Gibson and now based in Toronto. Gibson started the brand in a tiny live/work studio in Victoria, BC, before she and her husband, Neil, moved to Montreal in 2008 to be closer to suppliers and manufacturing. In 2015 the studio moved to the Junction Triangle in Toronto, where all design, pattern making and quality control now happen. The label is known for joyful, bold, colourful prints and flattering, comfortable cuts in sizes 2–20, with styles named after birds. Its range includes dresses such as the Wood Snipe, Corvid and Buttonquail, jumpsuits like the Kiwi, Sarcelle and Sandgrouse, Bloodfool Pants, Hazel Grouse Tees and the Blackcap Coat. Every item has been ethically made in Canada since the brand began, and its original team of cutters and sewers in Montreal's historic Chabanel garment district still makes all of its clothing. The vegan brand focuses on natural fibres, and it sells leftover fabric bundles and holds sample sales. Birds of North America is independent and led by Gibson. Many Canadian retailers have stocked it for over a decade.




