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List of 700+ Natural Brands – Page 5

Brands 97–120 of 730. Back to page 1 · Browse brands A–Z

730 brands

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Annaiss Yucra

Peru · Est. 2018 · Mid-range

Annaiss Yucra is a Peruvian designer, sustainable handmade clothing label for women and girls, founded in Lima in 2018 by Annaiss Yucra. Born in Lima, the designer, whose full name is Isabel Annaiss Yucra Mancilla, uses colour, heritage and what she calls artivism to communicate social issues through fashion. Her bold, artisanal womenswear is designed to carry a message as well as celebrate Peruvian culture. The range includes dresses, tops, pants, skirts, jackets and sets, plus girls' T-shirts and accessories. Signature pieces include the Vertical Wave Dress, the Rallin Dress, the Musa Maxi Dress, the Trucha Top, the Claveles Pants, the Rafia Puffer Jacket and the Sinchi Set. Everything is made in Peru. Yucra works with local and Indigenous artisans, including weavers from Santiago de Chuco, to preserve traditional techniques and provide fair work. Through her COMPOST TEXTIL project, textile waste is turned into new materials, part of the label's focus on sustainable, handcrafted fashion. Yucra is an alumna of the Redress Design Award, the sustainable fashion competition, and in 2022 she won Best Positive-Impact Project in Latin America at the Latin American Fashion Summit, a win covered by El Comercio.

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Yarmouth Oilskins

UK · Est. 1898 · Mid-range

Yarmouth Oilskins is a British maker of coastal workwear, established in Great Yarmouth in 1898. That year Johnson and Sons became a limited company, and four of its partners joined local businessmen to form Yarmouth Stores Ltd, making oilskins, smocks and workwear for the herring fishing industry and seafarers. The company exported around the world and, before the Second World War, employed more than 1,200 people, most of them machinists. Today the label makes classic, unisex functional clothing designed to be layered for the weather. It is best known for its smocks, including The Classic Smock, The Hooded Smock, The Shawl Collar Smock and The Explorer Smock, alongside The Admiralty Shirt, The Deck Jacket, The Drivers Jacket, The Bib and Brace and The All English Tee. Everything is made in the company's own factory in Great Yarmouth, using traditional methods and many of its original patterns. The collection is made mainly from cotton, linen and wool, including some deadstock fabrics. Yarmouth Oilskins remains an independent, family-owned company, still working from its factory on the English coast more than 125 years after it began.

#natural #locally made

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Body of Work Studio

Canada · Est. 2020 · Mid-range

Body of Work is a minimalist Canadian activewear label, founded in Toronto in 2020 by Dwayne Vatcher and Brittney MacKinnon. The pair spent around a decade in apparel, MacKinnon at Aritzia's head office in Vancouver and Vatcher as a marketing manager at Reigning Champ, before creating an artisanal design studio that brings a sense of ease to activity. Drawing on vintage sportswear and the tranquility of nature, its products are understated yet not without presence. The unisex range includes T-shirts such as the Calla, the Acacia Legging, sweatpants, French terry sweatshirts, the Poplar Skirt, the Jasper Pull-On Pant, caps and bags, plus sneakers made with Japanese footwear maker Moonstar. Everything is designed, knit, dyed, cut and sewn in Canada, less than an hour from the Toronto studio, with family-owned fabric mills and factories. The label custom develops fabrics with knitting mills and uses natural fibres, organic where possible, along with repurposed and recycled fabrics in small-batch collections. A French terry recycling programme rewards customers who return well-worn pieces. Body of Work has been featured by SHARP, Highsnobiety, NUVO and The New Order, and is stocked by Nepenthes America.

#natural #recycled

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Anavila

India · Est. 2011 · Luxury

Anavila is an Indian designer, sustainable handmade clothing label for women, founded in Mumbai in 2011 by Anavila Misra. After a short stint abroad, Misra returned to India and began experimenting with indigenous textiles and artisanal skill, wanting to modernise and deconstruct the sari. After working with many clusters and artisans, she created the first linen sari, a comfortable, modern take on the garment that is now a staple of many sari wardrobes. Alongside its signature linen saris and festive collections such as Sarmast and Aamod, the label makes blouses, kurta sets, dresses, tunics, shirts, pants, jackets, overlays and lehengas, plus home pieces. Signature styles include the Khadi Bandi Blouse, the Anar Khadi Irregular Kurta Set and the Lilypond Pant. Everything is made in India. Anavila works closely with artisanal clusters and women across regions, from tribal artisans in Jharkhand to batik painters in West Bengal who wax linen to create water-like motifs. It chooses materials responsibly and believes mindful creation leads to mindful consumption. Misra won the Femina Women Jury Award for Arts and Design in 2017, was named in Grazia's 100 Most Influential People in Fashion, and joined the board of NIFT in 2018.

#natural #hand-crafted

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Wandering Silk

India · Est. 2011 · Mid-range

Wandering Silk is an Indian sustainable textile and clothing label, founded in Delhi in 2011 by Katherine Neumann. It began with a Kantha embroidery cooperative in Murshidabad, West Bengal, and has grown into House of Wandering Silk, which reimagines India's textile traditions with women makers and master artisans across the country. Its work is built on the values of authenticity, respect and beauty. The range includes robes, wraps, scarves, stoles and home textiles, all handmade in India. Signature pieces include the Jyaamiti Kantha Tussar Silk Robe, natural-dye peace silk wraps and Kantha sari scarves. Pieces are made in small batches with a zero-waste approach, using traditional techniques such as Kantha embroidery, Bandhani tie-dye and Ajrakh block printing. Many designs use upcycled vintage silk saris and natural dyes, so each textile is one of a kind. Wandering Silk is an independent social enterprise led by its founder, working directly with artisan groups in several regions of India.

#natural #upcycled

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HiSO

Canada · Est. 1975 · Luxury

HiSO is a Canadian luxury outerwear label, founded in Toronto in 1975 as Hide Society and led by twin brothers Karl Matar and Mark Matar. A second-generation family company, HiSO was reimagined under the brothers' leadership with a name that values innovation while paying homage to its heritage. Guided by the belief that a coat should embody fashion as much as function, the brand set out to revive the classic shearling coat and redefine outerwear. The collection covers women's and men's coats and jackets, including shearling jackets, moto and bomber jackets, reversible shearling coats, teddies and wool, cashmere, alpaca and Loro Piana wool coats. As a vertical company, HiSO controls every step in house, from sourcing and design to hand-pattern cutting and production, with its headquarters in Toronto, offices in Berlin and a production facility in Europe. Its shearling is double-faced lambskin, a reclaimed by-product of the food industry, sourced from audited European tanneries that follow international traceability standards. HiSO has been featured by Harper's Bazaar, Elle Canada, FASHION Magazine, The Globe and Mail and Who What Wear, and Katie Holmes has been photographed wearing an oversized HiSO shearling coat.

#natural #heritage

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Maria Stanley

USA · Est. 2016 · Mid-range

Maria Stanley is an American slow-fashion label for women, founded in Minneapolis in 2016 by designer Maria Stanley. After studying fashion and spending more than a decade working for womenswear brands in Los Angeles, Stanley launched her eponymous line with an emphasis on enduring, earth-friendly collections meant to be well lived in and loved for years, and she now runs it from her home state of Minnesota. The label describes itself as built around quality, purpose and treating the Earth kindly. The collections cover knitwear, tops, trousers, jackets, dresses and skirts. Pieces include the Alpaca Turtleneck Sweater and Brushed Cardi, the Anu Ribbed Tank and Maya Blouse, the Bennett and Cook trousers, the Conrad Chore Coat and Hooded Conrad Trench, the Henretta Dress and the Eldi Skirt, with organic knits and organic denim among recent ranges. Most garments are made by a family-owned factory in Delhi, India, and its knits are made in Peru. The label uses natural, organic and low-impact materials, including earth-dyed fabrics. Maria Stanley is an independent label owned and run by its founder, and its site features photo series with women such as Ema McKie and Alex Noiret.

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The Great featured image

The Great

USA · Est. 2015 · Mid-range

THE GREAT. is an American designer clothing label for women, founded in Los Angeles in 2015 by Emily Current and Meritt Elliott. The Northern California natives became best friends at UCLA, bonding over denim, Americana and hunts for vintage jeans, then worked as celebrity stylists before launching Current/Elliott in 2008, which they exited in 2012. Both are members of the CFDA, and their brand celebrates friendship, creativity, authenticity and looking to the past for inspiration. The collection offers vintage-inspired everyday pieces with a tightly edited take on classic Americana, from The Boxy Crew tee and College Sweatshirt to sweatpants, denim, dresses, knitwear, The Car Coat and a Stetson collaboration. Production stays local, with 60-70% of each seasonal collection made in the USA, in Los Angeles. To keep clothes in closets rather than landfills, THE GREAT. cuts to order, producing only what has sold or will sell. Women make up 84% of its leadership team. Current and Elliott have also designed for Pottery Barn Teen and Pottery Barn Kids and written the book A Denim Story. THE GREAT. launched in over 200 retailers and now has nine stores, including West Hollywood and SoHo.

#natural #locally made

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ASCENO

UK · Est. 2016 · Luxury

ASCENO is a British resortwear label for women, founded in London in 2016 by Poppy Sexton-Wainwright. Sexton-Wainwright, who has a background in luxury fashion design, started the brand with chic silk pyjamas before growing it into resortwear and ready-to-wear. ASCENO describes its approach as effortless style for everyday, with pieces designed to elevate your downtime and move seamlessly between everyday life and vacation, each one offering versatility and elegant ease. The label is known for its signature silk pieces and relaxed designs, many named after cities. Its dresses include the Lyon Mini Slip, Geneva, Tallin Maxi and Lisbon Shirt Dress, and it also makes Rosa, London and Lazio trousers, the Prague Shirt, the Athens Robe, silk pyjamas and bikinis such as the Genoa, Portofino and Cannes. ASCENO produces in family-run factories in Portugal, Turkey and China, in small runs to reduce excess and waste. It mainly uses natural fibres such as organic linen, organic cotton and responsibly sourced silk, along with certified sustainable fabrics. ASCENO is an independent brand led by its founder, and it has raised money through a crowdfunding round that let customers become shareholders. It sells online and ships internationally.

#natural #ethical

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Joah Brown

USA · Est. 2013 · Mid-range

Joah Brown is an American minimalist womenswear label, founded in Los Angeles in 2013 by Joah Brown and Brian Vaccarino. Self-taught designer Joah Brown established the brand with confidence and comfort in mind, building it on elevated essentials with comfort in every silhouette. The label says it has always stayed true to being minimal and timeless, so each person can take the line whichever way they choose. The collections mix basics, loungewear and activewear-inspired pieces described as effortlessly flattering essentials. Tops include the Boxy Crew Long Sleeve, the Corset Tank and the Classic Crew Tee, and pants range from the Classic Track Pant to the Barrel Pant and the Relaxed Silk Trouser. It also makes the City Trench, the Classic Windbreaker Jacket, sweatshirts, socks and caps. Pieces are designed and manufactured locally in Los Angeles whenever possible, with select pieces made by trusted global partners. Most textiles are custom-milled for a soft, vintage-inspired feel, and its signature fabrics include modal, nylon, cotton, rib, sueded jersey and brushed French terry. Joah Brown is independent and owned and run by its co-founders.

#natural #locally made

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Maggie Marilyn

New Zealand · Est. 2016 · Mid-range

Maggie Marilyn is a New Zealand designer, sustainable luxury clothing label for women, founded in Auckland in 2016 by Maggie Hewitt. Hewitt launched the brand at 21, and her vision grew out of a treasured childhood in New Zealand's Bay of Islands. It is grounded in the values she cares about most: transparent supply chains from farm to finished garment, lasting relationships with its makers and a commitment to high-quality regenerative and recycled materials. The range includes dresses, tops, T-shirts, knitwear, pants, shorts and tailoring across its Forever and Somewhere collections. Signature pieces include the Cool About It Maxi Dress, the High Hopes Blazer Dress, the Keep Your Edges Soft Blouse, The Freddie Jean, the Long Sleeve Breton Tee and the Cashmere Twin Set. Everything is made in New Zealand. The label focuses on organic, regenerative and recycled materials, such as buttery soft organic cotton, and ethical production with its makers. Its debut collection was picked up by Net-a-Porter, making it the first New Zealand label selected by the retailer, and Hewitt was shortlisted for the LVMH Prize in 2017. Maggie Marilyn became a certified B Corp in 2022.

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Albaray

UK · Est. 2021 · Mid-range

Albaray is a sustainable UK clothing label for women, founded in London in 2021 by Paula Stewart, Karen Peacock and Kirstie Di Stazio. The three friends met while working at a high street brand and spent decades in the fashion industry before deciding, during the pause of 2020, to build a label that balanced style with responsibility. The name combines "alba", Spanish and Italian for dawn, with "ray", a ray of light or hope. Albaray designs ethical, everyday clothing with a capsule wardrobe in mind: dresses, tops, knitwear, outerwear, trousers, jeans, skirts, jumpsuits and swimwear, such as the Cosy Drop Shoulder Jumper and the Cord Midi Dress. Karen Peacock leads design, and clothing is made by long-standing suppliers mainly in China and India. All fabrics are responsibly sourced, including organic cotton, recycled polyester and LENZING ECOVERO viscose. Packaging uses FSC-certified paper, swing tags and labels are recycled and recyclable, returns are fully digital and shipping is carbon neutral. Its Albaray Re-Loved service resells pre-owned pieces. Albaray runs a shop in Bath and is also sold through UK retailers including John Lewis and Next.

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Soft Focus featured image

Soft Focus

Canada · Est. 2017 · Affordable

Soft Focus is a Canadian minimalist loungewear label for women, founded in Toronto in 2017 by Sammi Smith. After a decade working for some of Canada's most loved fashion brands, Smith left her nine-to-five to work for herself and faced a new daily question: how to get dressed for work when the office is the couch and a laptop. At first she wore her old pyjamas all day, but eventually wanted to get dressed again, and Soft Focus was born. The label is a playful vision of fancy pyjamas for the modern age, a uniform for work-from-home lifestyles created years before that became the norm. Its pieces include the Demi Set, the Foundation Set, the Contessa Shirt, crop camis, robes and terry sweatsuits, made in Canada. Smith designs collared sleep shirts that can become breezy blouses and terry sweatsuits that double as a cosy pantsuit, using quality natural fabrics. The shop has also offered zero-waste scrunchies and resold vintage cashmere. For six years Soft Focus sold direct to consumers and through boutiques across North America, building a community of comfort lovers. The shop is currently on a break while Smith consults for other retail brands.

#natural #everyday

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Jac + Jack

Australia · Est. 2004 · Mid-range

Jac + Jack is a minimalist Australian label for women and men, founded in Sydney in 2004 by Jacqueline "Jac" Hunt and Lisa "Jack" Dempsey. The idea was simple: they started by elevating and perfecting sweaters and t-shirts. The brand is known for soft fabrics, relaxed shapes and nuanced neutral colours designed for everyday wear. Today the range covers knitwear, tees, shirts, dresses, tailoring, denim and activewear. Pieces are made with specialist makers mainly in China, Thailand and Indonesia, and signature styles include the Baby Organic Cotton Tee, the Archive Cotton Linen Tee, the Bard Cashmere Sweater, the Arcade Merino Wool Cardigan and the Barclay Silk Shirt. Jac + Jack sources premium fabrics and yarns such as organic cotton, cashmere, merino wool, silk and linen. Its approach to responsible design is guided by three values: partnerships, planet and prosperity, with a focus on transparency in design practices and supplier relationships. The brand remains independent and has its own stores in Sydney, Melbourne and Perth, where it also stocks a small edit of other labels such as Nagnata.

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evam eva

Japan · Est. 2001 · Mid-range

evam eva is a Japanese knitwear and clothing label for women and men, founded in Yamanashi in 2001 by Kazuya Kondo and designer Naoko Kondo. The couple launched it through Naoko's family knitwear company, Kondo Knit, which dates back to 1945, to replace the company's contract manufacturing with a brand of its own. The brand creates simple, natural-fibre clothing designed to stay close to the wearer and make everyday life comfortable. It is best known for soft knitwear, including cashmere turtlenecks, cardigans, parkas and robes, cotton cashmere pullovers and shirts, and high-twist wool knits. The range also includes press wool coats and vests, quilted jackets and pants, cupro silk one-pieces, cotton narrow pants, cashmere stoles and snoods, and a men's line. evam eva designs, produces and sells its clothing itself, with garments made at its own factory in Ichikawamisato, Yamanashi. It works with natural materials such as cashmere, wool, linen, cotton and recycled cotton. The brand is owned by Kondo Knit Co., Ltd., the family-run company led by Kazuya Kondo. Its evam eva yamanashi complex combines a clothing shop, restaurant and gallery, and it has other stores in Japan and an online shop.

#natural #minimalist

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Henrik Vibskov

Denmark · Est. 2001 · Luxury

Henrik Vibskov is a Danish designer label for women and men, founded in Copenhagen in 2001 by Henrik Vibskov. The award-winning designer, artist, curator and musician started his label after graduating from Central Saint Martins in London in 2001. His practice works at the intersection of art and design, ranging from fashion collections to installations, performances and exhibitions, and each collection is built around its own twisted yet tantalising universe. The label makes playful, art-led clothing, including dresses such as the Carry O Dress and Hilly Plisse Dress, the Labyrinth Sweater, the Always Blazer, Johnny Jeans and the Thumb Plisse Blouse, along with shirts, knitwear, trousers, jackets, coats, the Macaron Hat and patterned socks. Clothing is made mainly in Bulgaria and Portugal, with some pieces made in China, Romania and Denmark. It uses responsible materials such as organic cotton, recycled polyester, EcoVero, Tencel and recycled wool. The Henrik Vibskov Boutique has been open in Copenhagen since 2006, with a New York boutique following in 2011. The two stores are the only places to preview the unedited collection, and they also sell work by upcoming and renowned designers and artists.

#organic #natural

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Stouls

France · Est. 2004 · Luxury

Stouls is a European luxury leather clothing label for women, founded in Paris in 2004 by designer Aurélia Stouls. A graduate of Studio Berçot, where her final collection won the Charles Jourdan prize, Stouls spent twelve years in leading shoe houses including Stéphane Kélian, Carel and Thierry Mugler, where her love of leather grew. She began her own brand with a single idea, reinterpreting the indispensable T-shirt in leather. Today the Stouls wardrobe spans leather T-shirts such as Le Stouls 05 and Le Gigi, leggings like Le Jo, trousers such as the barrel-leg Le Bugsy and wide-leg Le Lilou, skirts, dresses, blazers, bombers and coats, plus leather bags and boots. Collections are made in Portugal, in a workshop set up by a high-end French manufacturer. Its signature is a supple, machine-washable stretch lambskin from French and Spanish farms, tanned in France, bonded to stretch cotton and lined in silk, so pieces move like a second skin. Each season brings a new colour palette. The brand's Paris boutique in the 8th arrondissement was designed by India Mahdavi, and Stouls is sold in more than a hundred stores worldwide, including Le Bon Marché and Mytheresa.

#natural #minimalist

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Cawley Studio

UK · Est. 2017 · Luxury

Cawley Studio is a British designer label for women, founded in London in 2017 by designer Hannah Cawley. The label was born out of Cawley's bedroom and holds the legacy of a family who create with their hands: she and her mum, Wendy, learnt to hand-smock together, using craft to bring time-honoured making practices into the present. That love of making by hand and a commitment to traditional British textile processes are central to the label. Cawley makes thoughtful, considered clothing in a light-filled South London studio. Its range includes shirts, dresses, trousers, skirts, jackets, coats, shearling and leather pieces, hats and bags, with pieces such as the Phoebe Shirt, the Barbara Pleated Trouser, the Erika Dress, the Ballet Skirt, the Agnes Mac, the Avis shearling jacket and the Bow Hat. Core shapes recur across collections, and it also offers bridal pieces. Every piece of clothing is hand-cut and made in England, using fine natural materials and working with skilled craftspeople who bring their own making traditions. Cawley Studio is independent and run by its founder, with studio appointments in South London and stockists across the USA, Europe and Asia.

#natural #hand-crafted

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B SIDES

USA · Est. 2016 · Luxury

B SIDES is an American denim label for women, founded in 2016 by vintage collectors Claire Lampert and Stacy Daily and based in New York. Its name comes from the B side of a record, where the deep cuts live. Rooted in the singular character of vintage Levi's gathered across the American West, the brand began as an archive of rare jeans and has since grown into a full ready-to-wear collection. Alongside reworked vintage Lasso denim, B SIDES makes its own jeans such as the Plein High Straight, the Slim Lasso Jean, the Bec Jean and the Charlot Jean. Its ready-to-wear includes the Classic Cardigan in washed cashmere, Donegal Zip Knit Jackets, Pocket Tanks, the Myrr Snap suede jacket and the Duffel Coat. The brand produces its pieces in small batches from natural fibres such as cotton, wool, cashmere and silk, made by artisans who have spent generations refining their techniques, with product pages naming New York and Los Angeles. Patterns are cut from scratch. B SIDES is independent and run by its co-founders, with a studio in New York City and a store at 445 Warren Street in Hudson, New York.

#natural #upcycled

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ODIVI

Czech Republic · Est. 2010 · Mid-range

ODIVI is a Czech sustainable designer label and multidisciplinary creative studio, founded in Prague in 2010 by Iva Burkertová. What began as a fashion brand has grown into a space where clothing, objects, spaces and experiences meet. ODIVI sees clothing as a tool rather than a goal, prioritising function while embracing play, adaptability and testing ideas in real-life conditions, and calls its garments "body layers". The range includes dresses such as the Dark Night Foam Dress and Crease-Effect Long Dress, tops, hoodies like the Explorer Hoodie, pants such as the Oversized Japandi Balloon Pants, skirts, coats, vests and jackets like the No Waste Jacket, plus bags and design objects such as its Coat chair. Clothing is made in Czechia, in Prague, Hradec Králové and Brno, using wool, cashmere, recycled polyester and deadstock fabrics. In 2019 ODIVI sent fifteen nude models down the runway to present its idea of a 100% sustainable collection, and a year later staged a march of 50 people in garments made from 200 upcycled jackets. At Designblok 2022 the studio presented installations built entirely from discarded objects. ODIVI remains independent and founder-led, and also designs spaces and tailor-made journeys.

#natural #recycled

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Two New York

USA · Est. 2010 · Luxury

Two New York is a minimalist designer clothing label for women, founded in Brooklyn, New York in 2010 by Monica Patel-Cohn. Before launching the line, Patel-Cohn worked in creative roles at Barneys and at Prada in Milan. With an Indian father and an Italian mother, she was inspired by the saris her family wore at her wedding in Italy and set out to create a modern, minimal take on caftans, tunics and easy dresses in handwoven fabrics. The collection includes caftans, tunics, dresses, shirts, blouses and trousers, along with scarves and accessories, designed for travel, a staycation or the city. Fabrics are designed in house or sourced from artisans and weavers across India, ranging from hand-spun khadi cotton in indigo dyes to Jamdani saris, ikat and dabu prints. Garments are made in the USA, and the caftan has been the label's signature since its first collection. Two works in small quantities to support handloom weavers and their livelihoods, treating the hand-loomed sari as a craft worth preserving. The brand's studio sits on Main Street in DUMBO and is open by appointment. Two has been featured in Vogue, Yolo Journal and The Flair Index.

#natural #women-owned

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Kostüme

Argentina · Est. 2001 · Luxury

Kostüme is an Argentine designer label for women and men, founded in Buenos Aires in 2001 by designers Camila Milessi and Emiliano Blanco. Taking its name from the German word for clothing seen in Burda pattern magazines, it was one of the pioneering designer brands of the Palermo neighbourhood. The duo set out to build a brand with identity that could also be commercial, embracing what they call anti-fashion. The label offers premium, contemporary ready-to-wear with a conceptual edge, including denim, outerwear and tailoring, along with eyewear. Its designs are often genderless, oversized, sporty and functional, drawing on influences such as the Bauhaus, Le Corbusier and David Bowie. Kostüme designs its clothing in Buenos Aires and makes it in Argentina, shipping worldwide. The founders work from emotion rather than sales rankings, spending months developing each piece instead of producing at speed. Kostüme celebrated its 25th anniversary with its 51st collection, AW26. It remains an independent brand run by its co-founders.

#natural #locally made

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Asket

Sweden · Est. 2015 · Mid-range

Asket is a European sustainable, minimalist clothing label for men and women, founded in Stockholm in 2015 by Jakob Sazon Dworsky and August Bard Bringéus. The founders set out to make clothing that stands the test of time, rejecting seasonal collections in favour of a single permanent collection of essentials and encouraging people to buy less but better. The range began with a T-shirt and now includes shirts, knitwear, trousers, jeans, chinos, jackets, coats, underwear and socks, with a women's permanent collection added in 2021. Garments are made in Europe from natural fibres, mainly in Portugal, with others made in Italy and Romania, and are offered in custom sizing. Asket publishes full supply-chain traceability and an impact receipt for each product, showing its carbon, water and energy footprint. It repairs garments for free in its stores, ships spare parts worldwide and buys back unwanted pieces for resale or recycling. Asket launched through a Kickstarter campaign that raised about 45,800 euros for its first T-shirt production. It has since opened stores in Stockholm and other cities.

#organic #natural

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KUON

Japan · Est. 2016 · Luxury

KUON is a Japanese designer clothing label for men, founded in Tokyo in 2016 by Arata Fujiwara, with designer Shinichiro Ishibashi. Ishibashi apprenticed with an established Tokyo tailor and worked as a pattern maker at a high-end brand showing in Paris before becoming KUON's designer. The name means eternity, the remote past or the future, and permanence, reflected in its motto: "New things become old, but beautiful things remain beautiful." KUON makes jackets and coats such as the Sashiko Crest Snow Parka and Dorozome MA-1, shirts, T-shirts, sweatshirts, hoodies, vests, hakama trousers and denim, plus caps, bags and one-of-a-kind vintage boro pieces. Everything is made in Japan. The label combines traditional boro patchwork, sashiko stitching, sakiori weaving and mud dyeing with Western clothing, revitalising vintage textiles. It upcycles boro with the Otsuchi Sashiko Project in Iwate, which supports recovery from the 2011 earthquake, and its sakiori is woven by people with disabilities at Sakkora Japan. KUON won the Tokyo Fashion Award in 2018, which took it to Pitti Uomo and the showroom.tokyo in Paris, and runs a flagship store in Tokyo.

#natural #upcycled

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