
Oui
Germany · Est. 1972 · Mid-range
Oui is a European clothing label for women, founded in Munich in 1972 by the Gottesdiener family, whose business began with the LaGotte children's label started by Paula Gottesdiener and her husband Mendel in the early 1950s. Their son Nathan and his wife Yael moved the company into young womenswear as Miss Lagotte before adopting the name Oui, chosen to express a positive attitude to life. Since 1998 the family business has been run by the third generation, Daniel Gottesdiener. Under the motto "Knit. Passion. Love.", Oui is best known for cosy, high-quality knitwear, alongside sweaters, cardigans, T-shirts, blouses, dresses, trousers, jeans, skirts, jackets, coats and accessories. Its design team creates monthly collections of casual, detail-focused styles in materials such as cotton, viscose, wool, cashmere and linen. Collections are designed and developed in Munich. The headquarters in the north of Munich has been the company's creative hub for more than five decades, bringing design, styling, marketing and e-commerce teams together under one roof. Oui is sold through more than 1,000 points of sale in Germany and around 1,500 abroad, as well as its own stores and online shop.






















