Rujuta Sheth Clothing Brand Featured Image
Clothing Brands

Location

New York, USA

Founded

2015

Price range

$80.50 – $320

Shipping

Worldwide

Catalogue

226 products

Size range

XS–4XL

New arrivals

32 this month

Rujuta Sheth

Independent brand — verified
About

Rujuta Sheth is an American sustainable handmade clothing label for women, founded in New York in 2015 by Rujuta Sheth. Born in India, Sheth grew up surrounded by artisans, weavers, beaders and embroiderers, then studied at the Fashion Institute of Technology and worked with Donna Karan and Pamella Roland. After travelling through Gujarat and West Bengal to meet weavers, she launched her first capsule collection in January 2015, pairing traditional technique with modern, easy silhouettes inspired by the drape of the sari. The label makes colourful dresses, kaftans, wrap dresses, tops, pants and quilted jackets, including the Naya Kaftan Dress, the Nova Wrap Dress, the Heritage Jacket, Picnic tops and skirts and Rue pants, plus one-of-a-kind pieces. Every piece is designed in New York and handcrafted in India. Sheth uses almost entirely natural, organic and handwoven textiles, hand block printing in Jaipur and century-old techniques, and works with a fair-trade factory, creating jobs for skilled artisans. Rujuta Sheth was first picked up by Brooklyn boutiques such as Alter and Haus of Tova, and ELLE India named it a new fashion label to love in 2018.

Tags
#sustainable#ethical#organic#fair-trade#hand-crafted#natural#mid-range

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Brand Details

India
Linen
Cotton
Cupro
Silk
Wool
Last reviewed
Oct 2026
Independent brand
Verified
R
Rujuta Sheth

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Frequently asked questions

What kind of clothing does Rujuta Sheth make?
Rujuta Sheth is a New York womenswear label making colourful, handcrafted clothing from organic and handwoven textiles. Its pieces use century-old Indian techniques such as block printing.
What dresses and other pieces does Rujuta Sheth sell?
Rujuta Sheth's range includes kaftans like the Naya Kaftan Dress, wrap dresses like the Nova Wrap Dress, and quilted Heritage Jackets, including one-of-a-kind pieces. It also sells checked Picnic tops and skirts, Rue pants, Studio tees and accessories such as scrunchies and bandanas.
How much does Rujuta Sheth cost?
Rujuta Sheth is a mid-range brand, with clothing priced from about $80 to $325 USD. Tops cost around $80–$230, dresses about $114–$288 and Heritage Jackets up to $325.
Where is Rujuta Sheth located?
Rujuta Sheth is based in New York City, USA, where the designer lives and works.
Who founded Rujuta Sheth?
Rujuta Sheth was founded in 2015 by designer Rujuta Sheth, a New York-based designer who was born in India.
Who owns Rujuta Sheth?
Rujuta Sheth is an independent brand owned and run by its founder, Rujuta Sheth.
Is Rujuta Sheth sustainable and made in India?
Rujuta Sheth designs its clothing in New York and has it handcrafted in India. It uses organic and handwoven textiles, block printing and other traditional techniques, and aims to create jobs for artisans.

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