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AS by DF

is founded by Ecuadorian-born Latina designer Denise Focil, who embarked on a singular mission to craft the perfect leather jacket sustainably, and her obsession with the timeless elegance of leather gave birth to this designer clothing brand, celebrated for its masterful leather craftsmanship and elevated contemporary designs. Born in Ecuador and raised in LA, Focil attended Tufts University before graduating from the Fashion Institute of Design and Merchandising, then moved to Italy to begin her career at Alpinestars designing women's motorcycle jackets, before eventually launching her own brand in 2009. The brand crafts its leather from lambskin scraps that would otherwise be discarded, and sources most other textiles from biodegradable fabrics. It is also an official partner of Ocean Conservancy, donating to ocean cleanup efforts.

luxurymid-rangeethicalminimalist
Brand Details
Clothing Brands
Designer Clothing
Mid Range
Los Angeles, California, United States
2016
D
Denise Focil
Worldwide
NA
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Frequently asked questions

When was AS by DF founded?
AS by DF was founded in 2016.
Who founded AS by DF?
AS by DF is founded by Ecuadorian-born Latina designer Denise Focil, who embarked on a singular mission to craft the perfect leather jacket sustainably, and her obsession with the timeless elegance of leather gave birth to this designer clothing brand, celebrated for its masterful leather craftsmanship and elevated contemporary designs.
What makes AS by DF unique?
The brand crafts its leather from lambskin scraps that would otherwise be discarded, and sources most other textiles from biodegradable fabrics. It is also an official partner of Ocean Conservancy, donating to ocean cleanup efforts.
What is the price range of AS by DF?
AS by DF is positioned in the mid-range price range.
Where is AS by DF based?
AS by DF is based in Los Angeles, California, United States.
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