Location

Los Angeles, California, United States

Founded

2017

Price range

$60 – $210

Shipping

Worldwide

Catalogue

188 products

Size range

XS–XXL

New arrivals

5 this month

Natasha Tonic Swimwear Brand Logo

Natasha Tonic

Independent brand — verified
About

"Natasha Tonic is a Los Angeles, California based swimwear brand founded by Natasha Tonić in 2017. The brand is recognized for introducing hemp fabric into swimwear, creating sustainable, antibacterial, and durable designs. Its collections include bikinis, one-pieces, and resortwear that highlight minimalist cuts and versatile styling, often doubling as bodysuits or lingerie. Natasha Tonic emphasizes sustainability not only in fabrics but also in production, using small-batch manufacturing and eco-friendly processes. What makes the brand unique is its pioneering use of hemp in swimwear, challenging traditional notions of materials used in the industry. Natasha Tonic appeals to women who want stylish, multifunctional swimwear that also aligns with environmental values. With its focus on innovation and sustainability, the brand has gained recognition as a forward-thinking label redefining eco-conscious swimwear."

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Brand Details

USA
Organic Hemp
Organic Cotton
Ecocert
GOTS
OEKO-TEX Standard 100
Last reviewed
Sep 2026
Independent brand
Verified

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Frequently asked questions

Who founded Natasha Tonic?
Natasha Tonic was founded by Natasha Tonić, who established the brand in Los Angeles, California.
When was Natasha Tonic founded?
Natasha Tonic was founded in 2017.
Where is Natasha Tonic based?
Natasha Tonic is based in Los Angeles, California, United States.
What is Natasha Tonic known for?
Natasha Tonic is recognized for pioneering the use of hemp fabric in swimwear, creating sustainable, antibacterial, and durable designs. The brand is known for its minimalist cuts, versatile styling, and commitment to eco-conscious production.
What is the price range of Natasha Tonic?
Natasha Tonic is a mid-range swimwear brand, offering accessible pricing for consumers seeking quality and sustainability.
Is Natasha Tonic sustainable or ethical?
Yes, Natasha Tonic emphasizes sustainability in both its materials and production processes, using small-batch manufacturing and eco-friendly practices. The brand's hemp fabric innovations make its swimwear antibacterial and durable, aligning with environmental values.
What products does Natasha Tonic offer?
Natasha Tonic offers bikinis, one-pieces, and resortwear with minimalist cuts designed for versatile styling. Many pieces are multifunctional, doubling as bodysuits or lingerie.
What makes Natasha Tonic unique?
Natasha Tonic's distinctive approach lies in its pioneering use of hemp in swimwear, which challenges traditional material conventions in the industry. Combined with its commitment to small-batch, eco-friendly production and multifunctional designs, the brand redefines what modern, sustainable swimwear can be.

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