Only Curls
Only Curls is a London-based haircare brand founded in 2016 by Lizzie Carter and Hugo Lewis. Created to serve the curly and wavy hair community, the brand focuses on hydration, definition, and gentle care. Its range includes shampoos, conditioners, curl creams, and gels formulated without sulfates, silicones, or parabens. All products are vegan, cruelty-free, and made in the UK with eco-friendly packaging. Only Curls stands out for its simplicity — offering a streamlined system that makes curly-hair routines easy and effective. The brand also promotes curl positivity and sustainability, helping customers embrace their natural texture confidently. What makes Only Curls distinctive is its balance of practicality and performance, making it a favorite among both new and experienced curlies across Europe.
Brand Details
London, England, United Kingdom
2016
L
Lizzie CarterH
Hugo LewisWorldwide
Frequently asked questions
What is Only Curls known for?
Only Curls is known for serving the curly and wavy hair community with products focused on hydration, definition, and gentle care. The brand promotes curl positivity and sustainability, helping customers embrace their natural texture confidently.
Who founded Only Curls?
Only Curls was founded by Lizzie Carter and Hugo Lewis in 2016. The brand was created to serve the curly and wavy hair community with products focused on hydration, definition, and gentle care.
When was Only Curls founded?
Only Curls was founded in 2016 by Lizzie Carter and Hugo Lewis as a dedicated haircare brand for the curly and wavy hair community.
Where is Only Curls based?
Only Curls is based in London, England, United Kingdom, and all products are made in the UK with eco-friendly packaging.
What is the price range of Only Curls?
Only Curls offers affordable haircare products, making curly-hair routines accessible without compromising on quality or ethics.
Is Only Curls sustainable or ethical?
Yes, Only Curls is highly ethical and sustainable. All products are vegan, cruelty-free, made in the UK with eco-friendly packaging, and formulated without sulfates, silicones, or parabens, reflecting the brand's commitment to sustainability and gentle care.
What products does Only Curls offer?
Only Curls offers a streamlined range including shampoos, conditioners, curl creams, and gels, all formulated without sulfates, silicones, or parabens to provide hydration and definition for curly and wavy hair.
What makes Only Curls unique?
Only Curls stands out for its balance of practicality and performance through a simplicity-focused system that makes curly-hair routines easy and effective. The brand combines affordable, vegan, cruelty-free UK-made products with a strong emphasis on curl positivity and sustainability, making it a favorite among both new and experienced curlies across Europe.
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