Location

Brooklyn, New York, United States

Founded

2016

Price range

$15 – $45

Shipping

Worldwide

Catalogue

16 products

Size range

1–3

Alder New York Hair Care Brand Logo

Alder New York

Independent brand — verified
About

Alder New York was founded in 2016 by Nina Zilka and David Krause and is based in Brooklyn, New York. The brand develops gender-inclusive, vegan personal-care products including haircare lines rooted in clean, dermatologist-approved formulations. Alder's hair products combine plant extracts, adaptogens, and mild cleansers designed for scalp balance and hair health across all hair types. The brand is committed to transparency, cruelty-free testing, and recyclable packaging, reflecting a minimalist aesthetic that prioritizes function and ethics. Alder New York's distinctive strength lies in its inclusive, science-based approach—crafting high-quality care products that prioritize ethical production and everyday usability for all genders.

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Brand Details

USA
Straight
Wavy
Curly
Coily
EWG Verified
Recyclable
Last reviewed
Sep 2026
Independent brand
Verified
N
Nina Zilka
D
David J. Krause

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Frequently asked questions

Are Alder New York's hair products designed for all genders?
Yes, the brand makes gender-inclusive personal care intended for use across all genders.
Who founded Alder New York and where?
It was founded by Nina Zilka and David Krause and is based in Brooklyn, New York.
What ingredients do Alder New York's hair products rely on?
They combine plant extracts, adaptogens, and mild cleansers aimed at scalp balance and health.
Are Alder New York products vegan and cruelty-free?
Yes, the line is vegan and cruelty-free, with dermatologist-approved formulations and recyclable packaging.
Does Alder New York make more than just haircare?
Yes, it is a broader personal-care brand that develops both skincare and haircare products.
Where does Alder New York ship and what does it cost?
It ships worldwide and sits in the mid-range price tier.

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