Nature's hair care. Trichology-led haircare rooted in scalp health, plant actives, and conscious design.
About
Holistic Hair is a New Zealand-based haircare brand founded in 2006 by trichology experts Nicky James-Baird and Jodene Fendall. Built on a truly holistic philosophy, the brand recognises the scalp as the foundation of healthy hair, with every formulation designed to restore balance, support the scalp microbiome, and promote long-term scalp and hair health.
At the heart of Holistic Hair is a trichology-led approach, combining modern scalp science with the therapeutic benefits of aromatherapy. Each product is crafted using advanced plant actives, essential oils, and carefully selected botanical extracts, chosen not only for their performance but for their ability to work in harmony with the body. This considered approach allows the range to effectively support concerns such as sensitivity, dryness, excess oil, dandruff, and thinning, without compromising the integrity of the scalp and hair.
Holistic Hair is proudly vegan certified and vegetarian approved by the New Zealand Vegetarian Society. All formulations are cruelty-free and made without synthetic fragrance, sulfates, or parabens, reflecting a commitment to clean, conscious formulation standards.
Sustainability is deeply embedded in the brand’s philosophy. Bottles are made from 100% recycled plastic, and refill options are available in recyclable soft plastics, encouraging customers to reuse their bottles and reduce waste. This circular approach to packaging is designed to minimise environmental impact while making conscious choices more accessible.
As a certified B Corp, Holistic Hair meets high standards of social and environmental performance, accountability, and transparency. The brand is also a proud CleanHub partner, actively funding the recovery and recycling of plastic waste before it can enter the ocean. Through this partnership, Holistic Hair not only helps reduce environmental pollution but also supports communities by creating fair, stable employment opportunities and contributing to the development of waste management infrastructure in regions that need it most.
Women-owned and purpose-driven, Holistic Hair brings together science, nature, and responsibility in a way that supports both personal wellbeing and the health of the planet. The result is a refined, functional approach to haircare that goes beyond aesthetics, positioning Holistic Hair as a leader in New Zealand’s clean, trichology-led beauty space.
What makes Holistic Hair different from other natural haircare brands?
Holistic Hair is trichology-led, meaning every product is developed with a deep understanding of scalp and hair biology. Rather than simply coating the hair, our formulations are designed to support the scalp first, using advanced plant actives and aromatherapy-based botanicals to restore balance and long-term health. This scalp-first approach is what sets us apart in the clean haircare space.
Are Holistic Hair products suitable for sensitive scalps?
Yes. Our range is specifically designed to support sensitive and reactive scalps. We avoid synthetic fragrance, SLS and parabens, and instead use gentle plant-based actives and essential oils chosen for their soothing, calming, and microbiome-supporting properties. Many customers come to us when they are experiencing irritation, dryness, or imbalance.
What ingredients do you use in your formulations?
We formulate with advanced plant actives, botanical extracts, and essential oils that are selected for both performance and scalp compatibility. Our focus is on working with the scalp’s natural ecosystem rather than disrupting it, supporting hydration, balance, strength, and overall scalp and hair resilience.
Are your products vegan and cruelty-free?
Yes. Holistic Hair is vegan certified and vegetarian approved by the New Zealand Vegetarian Society. All products are cruelty-free and made without animal-derived ingredients, reflecting our commitment to ethical formulation and conscious beauty standards.
What does your sustainability commitment actually look like?
Sustainability is built into every stage of our brand. Our bottles are made from 100% recycled plastic, and we offer refill options using recyclable soft plastics to help reduce single-use packaging. We are also a certified B Corp, meaning we meet high standards of social and environmental responsibility.
Through our partnership with CleanHub, we fund the recovery of plastic waste before it enters waterways. This work also supports local communities by creating fair employment and helping build waste management infrastructure in regions that need it most.
Can I order Holistic Hair from outside New Zealand?
Yes, Holistic Hair is available to customers outside New Zealand.
We ship internationally to selected regions, making our trichology-led, scalp-first haircare accessible to customers around the world. Shipping costs and delivery timeframes vary depending on destination and are calculated at checkout.All orders are packaged with care using recyclable, low-impact materials as part of our commitment to more circular and responsible packaging practices.If your country is not currently available at checkout, please contact us at order@holistichair.co.nz and our team will be happy to advise the best available option for getting Holistic Hair to you.
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Nature's hair care. Trichology-led haircare rooted in scalp health, plant actives, and conscious design.
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