Location

Chelsea, London, England, UK

Founded

2009

Price range

£75 – £175

Shipping

Worldwide

Catalogue

284 products

Size range

3–24

New arrivals

9 this month

Maids to Measure Clothing Brand Logo

Maids to Measure

Independent brand — verified
About

Measure is a contemporary bridesmaid and bridal clothing brand founded in London in 2009 by sisters Sinclair and India Sellars, who identified a significant gap in the market for gorgeous, affordable, and beautifully designed bridesmaid dresses. The brand introduced itself as the first specialist British bridesmaid label, growing organically from a small family business into an award-winning destination brand beloved by brides, bridesmaids, and wedding guests across the UK. Known for its inclusive approach, wide range of colours and silhouettes, and dresses designed to be worn again long after the wedding, Maids to Measure offers in-store appointments at its Chelsea, London showroom as well as a seamless online shopping experience, making it the go-to choice for modern British bridal parties.

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Brand Details

Satin
Last reviewed
Sep 2026
Independent brand
Verified
S
Sinclair Sellars
I
India Sellars

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Frequently asked questions

When was Maids to Measure founded?
Maids to Measure was founded in 2009.
Where is Maids to Measure based?
Known for its inclusive approach, wide range of colours and silhouettes, and dresses designed to be worn again long after the wedding, Maids to Measure offers in-store appointments at its Chelsea, London showroom as well as a seamless online shopping experience, making it the go-to choice for modern British bridal parties.
What is the price range of Maids to Measure?
Maids to Measure is a contemporary bridesmaid and bridal clothing brand founded in London in 2009 by sisters Sinclair and India Sellars, who identified a significant gap in the market for gorgeous, affordable, and beautifully designed bridesmaid dresses.
Is Maids to Measure sustainable or ethical?
The brand introduced itself as the first specialist British bridesmaid label, growing organically from a small family business into an award-winning destination brand beloved by brides, bridesmaids, and wedding guests across the UK.

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