The Well Worn

Sulis is a UK-based fashion brand that focuses on minimalist, everyday women’s clothing designed to feel comfortable and simple to wear. The brand creates wardrobe staples such as tops, dresses, trousers, and knitwear with clean lines and calm colours that work well in daily life. Sulis keeps its designs straightforward and versatile, avoiding loud prints and complicated cuts in favour of relaxed fits and timeless shapes. The clothing is made for routines like work, casual days, and relaxed social outings. Sulis appeals to people who prefer quiet, easy-to-wear fashion that fits into many settings without much thought. It is ideal for customers who want dependable basics that feel comfortable and stylish in a low-key way.

Hell Bunny is a London, United Kingdom–based fashion brand founded in 2004 that focuses on retro-inspired and alternative clothing with a vintage twist. The brand creates dresses, skirts, tops, and statement pieces that draw influence from 1940s, 1950s, and rockabilly styles. Hell Bunny’s designs often feature bold prints, flattering silhouettes, and playful details that make pieces fun to wear for social outings, themed events, and everyday style with personality. Instead of minimalist basics, the brand embraces expressive fashion that feels nostalgic yet modern. The clothing feels bold and lively, making it easy for customers who want outfits that stand out and reflect personal style. Hell Bunny appeals to people who love vintage and alternative fashion. It’s ideal for customers looking for expressive, retro-inspired pieces that bring joy to everyday dressing.

Oh Polly is a Liverpool, United Kingdom–based fashion brand founded by Claire Henderson and Mike Branney in 2015 that focuses on bold, trend-led women’s clothing designed for confident style. The brand creates pieces such as dresses, tops, skirts, co-ord sets, and occasion wear that feel modern, expressive, and ready for nights out, events, or social plans. Oh Polly’s designs often use figure-flattering cuts, statement shapes, and eye-catching details that help garments stand out. Instead of plain basics, the brand leans into contemporary trends with a confident edge — pieces that look stylish and head-turning. The clothing is designed to feel flattering, comfortable, and easy to style for many occasions where fashion feels fun and expressive. Oh Polly appeals to people who enjoy bold, trend-oriented fashion that feels current and stylish. It’s ideal for customers who want pieces that feel ready for memorable moments and modern social style.