Location

Leicestershire, England, United Kingdom

Founded

2019

Price range

£10 – £99

Shipping

International (DDP)

Catalogue

276 products

Size range

0–18

New arrivals

22 this month

Toastie Kids Clothing Brand Logo

Toastie Kids

Independent brand — verified
About

is an adventurous British kids clothing brand founded in 2019 by best friends Kirstie Duke and Lucinda Waite — former colleagues from careers at Burberry and Superdry — united by a shared love of the great outdoors and a conviction that children should be equipped to experience it fully. Built on the ethos that clothing should enable rather than prevent children from exploring the natural world, the brand produces sustainable, high-performance outerwear made from eco-friendly materials including fabrics crafted from recycled ocean plastics. Every Töastie garment reflects the founders' belief that children thrive from the richness of nature and that their clothing should honor the environment they're being encouraged to love. With a distinctive outdoor philosophy and a genuine commitment to sustainable production, Töastie has earned recognition as one of Britain's most purposeful and thoughtfully made children's outerwear brands.

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Brand Details

China
Recycled PET
Merino Wool
Cotton
Cashmere
B Corp
FSC
Last reviewed
Sep 2026
Independent brand
Verified
K
Kirstie Duke
L
Lucinda Waite

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Frequently asked questions

What is Toastie Kids known for?
Toastie Kids is an adventurous British kids clothing brand founded in 2019 by best friends Kirstie Duke and Lucinda Waite — former colleagues from careers at Burberry and Superdry — united by a shared love of the great outdoors and a conviction that children should be equipped to experience it fully. Built on the ethos that clothing should enable rather than prevent children from exploring the natural world, the brand produces sustainable, high-performance outerwear made from eco-friendly materials including fabrics crafted from recycled ocean plastics.
When was Toastie Kids founded?
Toastie Kids was founded in 2019.
Where is Toastie Kids based?
Toastie Kids is based in Leicestershire, England, United Kingdom.
What is the price range of Toastie Kids?
Toastie Kids is positioned in the mid-range price range.
Is Toastie Kids sustainable or ethical?
Built on the ethos that clothing should enable rather than prevent children from exploring the natural world, the brand produces sustainable, high-performance outerwear made from eco-friendly materials including fabrics crafted from recycled ocean plastics. With a distinctive outdoor philosophy and a genuine commitment to sustainable production, Töastie has earned recognition as one of Britain's most purposeful and thoughtfully made children's outerwear brands.
What makes Toastie Kids unique?
With a distinctive outdoor philosophy and a genuine commitment to sustainable production, Töastie has earned recognition as one of Britain's most purposeful and thoughtfully made children's outerwear brands.

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