Location

New York, USA

Founded

2015

Price range

$88 – $115

Shipping

Worldwide

Blluemade

Independent brand — verified
About

Blluemade is a minimalist American designer clothing label for men and women, founded in 2015 by husband-and-wife team Alex Robins and Lilly Lampe and now based in New York. An academic and an arts writer, the couple had no plans to start a fashion brand until linen dresses they designed for travel drew questions from friends. Their research into what makes good linen led them to Belgium. The gender-neutral line is inspired by vintage farming and workwear garments and historic textiles that age well over decades. It includes linen caps and bucket hats, tees, Italian nylon shorts and seasonal linen garments released in small editions. Everything is made in the USA, in New York City's Garment District. The name explains the approach: "blue" for the founders' love of indigo, vintage denim and blue-dyed textiles, "made" for a commitment to ethical production, and the extra "L" for linen. Its Belgian linen is certified Masters of Linen, produced entirely in Europe from field to fabric, and meets OEKO-TEX Standard 100. Blluemade has been featured by Gear Patrol, and its founders have publicly campaigned to protect the zoning that keeps garment factories in Manhattan's Garment District.

Brand Details

USA
Belgian Linen
Cotton
Wool
Last reviewed
Oct 2026
Independent brand
Verified
A
Alex Robins
L
Lilly Lampe

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Frequently asked questions

What kind of clothing does Blluemade make?
Blluemade is a New York unisex label known for minimalist, gender-neutral clothing made from natural fabrics, especially Belgian linen. Its designs draw on vintage farming and workwear garments and historic textiles.
What products does Blluemade sell?
Blluemade sells linen caps and bucket hats, tees and Italian Nylon Shorts, alongside seasonal linen garments released in small editions.
How much does Blluemade cost?
Blluemade is a mid-range brand, with products priced from about $88 to $115 USD. Its linen caps and bucket hats cost around $88–$99, and its Italian Nylon Shorts about $115.
Where is Blluemade located?
Blluemade is based in New York, USA.
Who founded Blluemade?
Blluemade was founded in New York in 2015 by Alex Robins and Lilly Lampe.
Who owns Blluemade?
Blluemade is an independent brand run by its co-founders, Alex Robins and Lilly Lampe.
Where is Blluemade made?
Blluemade makes its clothing in New York City with skilled local production. It uses high-quality Belgian linen and other natural textiles, plus Italian nylon for its shorts.

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