Location

London, United Kingdom

Founded

2006

Price range

Mid-range

Shipping

Worldwide

Catalogue

66 products

Size range

XXS–XXXL

New arrivals

5 this month

Donna Ida Clothing Brand Logo

Donna Ida

About

Donna Ida is a London-based denim brand founded by Australian-born designer Donna Ida Thornton in 2006. Created after she struggled to find jeans that felt comfortable and flattering, the brand focuses on denim designed to celebrate different body shapes. Its collection includes high-waisted jeans, denim jumpsuits, dresses, skirts, jackets and everyday separates. Shoppers can explore skinny, straight, bootcut, boyfriend, wide-leg and flared styles, alongside dedicated petite and tall options. The brand is also known for statement all-in-ones such as its boiler suits and flared jumpsuits. Positioned within the mid-range category, Donna Ida combines classic denim with contemporary silhouettes that can be dressed up or worn casually. The brand offers worldwide delivery through its website.

Brand Details

D
Donna Ida Thornto

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Frequently asked questions

What is Donna Ida best known for?
The brand is best known for high-waisted jeans and statement denim jumpsuits designed to shape and flatter the figure.
Can I shop Donna Ida jeans by body shape?
Yes. The website recommends denim for apple, pear, curvy and boyish body shapes.
Does Donna Ida offer petite jeans?
Yes. The brand has a dedicated petite collection featuring jeans and jumpsuits with shorter proportions.
Are there options for taller women?
Yes. Donna Ida also offers selected denim styles with longer leg lengths for taller shoppers.
What styles of jeans are available?
The collection includes skinny, cropped, flared, bootcut, straight-leg, wide-leg and boyfriend jeans.

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