Gyada Cosmetics

Founded in 1996 by Italian hairstylist Rossano Ferretti, this luxury brand redefined haircare through the philosophy of The Art of Hair.” Its products are crafted in Italy using advanced biotechnological actives and sustainably sourced natural ingredients. Each formula is designed to work in harmony with the hair’s natural movement, texture, and vitality. The brand’s signature salons operate worldwide, offering personalized treatments. Rossano Ferretti’s products are cruelty-free, paraben-free, and formulated with gentle precision. What makes the brand distinctive is its haute-couture approach to hair, blending craftsmanship, technology, and Italian elegance into every strand.

Founded in 2007 by Dr. Flavio Pantani, Phitofilos is an Italian haircare brand rooted in herbal tradition and scientific precision. Headquartered in Rome, the company specializes in plant-based hair treatments made with henna, amla, and cassia. It promotes natural coloring and hair-strengthening alternatives to chemical dyes. All formulations are certified vegan and organic, following COSMOS and AIAB standards. Phitofilos is also recognized for its educational initiatives, teaching professionals about herbal trichology and sustainable haircare. What makes the brand distinctive is its fusion of Italian craftsmanship and botanical science, reviving ancient herbal practices through modern, eco-certified formulations that prioritize scalp health and color vitality.

Davines, founded in 1983 in Parma, Italy, is a global leader in sustainable professional haircare. The brand creates high-performance products using renewable energy and plant-based ingredients sourced through ethical supply chains. Collections like OI, Essential Haircare, and Nounou focus on nourishment, shine, and environmental harmony. Davines maintains B Corp certification, reflecting its social and ecological commitments. Every product is packaged in recyclable materials and formulated for salon-level performance. What makes Davines distinctive is its beauty through sustainability” philosophy, merging Italian craftsmanship, clean science, and environmental responsibility.