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Kye Intimates
USA · Est. 2019 · Mid-range
Intimates A contemporary intimates brand built around a reimagining of essentials, offering pieces that are both foundational and sensual for the everyday. Kye creates bras, underwear, and swimwear designed to hold their shape and move seamlessly between vacation and daily life, with a focus on clean silhouettes, carefully chosen fabrics, and a quiet confidence that makes every piece feel like both a functional staple and something genuinely beautiful to wear. The brand serves the woman who wants her intimates to feel as considered and refined as the rest of her wardrobe, without sacrificing ease or comfort for aesthetics.
The Blender
China · Est. 2018 · Affordable
THE BLENDER is an affordable designer lingerie and bodywear label for women, founded in Shanghai in 2018. The name reflects the idea of blending colour, architecture, art and modern culture, and the brand explores the relationship between clothing and the body as coexistence rather than control. Designer and COO Bridget Gao studied architecture at Tongji University and worked in luxury fashion before bringing architectural thinking to lingerie design.
The range includes wire-free bras, underwear, bodysuits, camisoles, lounge tops, dresses, pants and swimwear for everyday comfort and layering. Pieces are made in China, with seamless knitting central to their soft, stretchy construction, and collections have drawn on films such as Pulp Fiction and The Fifth Element.
Its GREEEN line uses recycled Tactel ecomade yarn, made with recycled textile waste, and seamless knitting helps reduce fabric waste during production.
THE BLENDER won first place at the 2019 Young Label Award, a competition for emerging lingerie designers, and is stocked by the Tokyo lingerie boutique feast.
Mai Petit
Colombia · Est. 2017 · Affordable
Mai Petit is a minimalist Colombian lingerie label for women, founded in Medellín in 2017. Known simply as MAI, the brand believes in lingerie that celebrates the body instead of trying to reshape or restrain it. Each design focuses on the smallest details, avoids unnecessary embellishment and aims to deliver pure comfort and confidence.
The collection includes bras, briefs, thongs, bodysuits, tops, trousers and swimwear, with collections such as Crystal, Lulu and Misha in prints like Rosita, Cherry Leopardo and Jardín. Every garment is designed and manufactured in Medellín, Colombia, using comfortable, high-quality fabrics and materials sourced from around the world.
The brand designs and crafts its everyday lingerie with integrity, so pieces last and do not become obsolete, and it commits to taking social and environmental responsibility throughout its process.
Mai Petit runs its own boutique in Medellín and sells its lingerie and swimwear internationally through its online store.
