Luxe Provence

Sacha Drake is an Australian fashion brand founded by Sacha Drake in Brisbane in 2002 that focuses on relaxed, wearable clothing with a modern lifestyle feel. The brand creates wardrobe staples such as tops, dresses, pants, and casual pieces that are comfortable and easy to wear day to day. Sacha Drake’s designs often use soft fabrics and understated colours, giving them a timeless quality that works well for everyday life, errands, work, and casual social plans. The brand avoids overly bold trends in favour of simple, dependable pieces that fit naturally into regular routines. Sacha Drake appeals to people who want fashion that feels familiar and comfortable without sacrificing style. It is ideal for customers who enjoy calm, versatile wardrobe essentials that can be worn often and styled with ease for many different parts of life.

Mimi Holvast is an Australia-based fashion label by Mimi Holvast, focused on expressive women’s clothing with a strong sense of individuality. The brand creates dresses, tops, and statement garments that blend artistic details with wearable shapes. Mimi Holvast’s designs often feel bold and creative, using distinctive cuts, textures, and colours to stand out. Instead of following mainstream trends, the brand focuses on personal expression and unique design. The clothing is suitable for creative settings, events, and everyday wear for those who enjoy standing out through style. Mimi Holvast appeals to people who see fashion as a form of self-expression and enjoy pieces that feel different and memorable. It’s ideal for customers who want clothing that feels artistic, confident, and individual.

Vitakin is a fashion brand from Ukraine, founded by Natalia Tischenko, known for its hand-crafted, traditional-style clothing. The brand focuses on embroidered dresses, blouses, and statement garments inspired by Ukrainian heritage. Vitakin’s collections often feature detailed embroidery, natural fabrics, and loose, flowing silhouettes. Each piece reflects cultural craftsmanship and artistic design rather than mass fashion. The brand is worn both as everyday statement wear and for special occasions. Vitakin appeals to people who value cultural fashion, handmade detail, and unique clothing with meaning.