Mane Club NYC

Drybar is a U.S.-based brand and salon chain founded by Alli Webb in 2010, specializing in blowouts and professional styling products. Its retail line includes shampoos, conditioners, and tools like dryers and brushes inspired by salon techniques. Drybar’s formulas enhance volume, smoothness, and longevity of styles using lightweight ingredients. All products are cruelty-free and designed for professional performance at home. What makes Drybar unique is its focus on styling expertise — transforming a salon service into a modern beauty brand. With its bright yellow aesthetic and accessible luxury positioning, Drybar remains a leader in blowout-centric haircare and tools.

Nuele Hair is a U.S.-based clean haircare brand founded in 2020 by Anne Cheatham and Dr. Christine Martey-Ochola. The company’s mission is to simplify hair routines with multi-use, plant-powered formulations that nourish hair without synthetic additives. Its hero product, the Nuele Hair Serum, combines ingredients like jojoba, argan, and rosemary oils to protect, strengthen, and add shine while minimizing frizz. The brand focuses on ethical from women-led cooperatives in Ghana, Kenya, and Morocco, ensuring fair-trade and sustainable impact. All products are vegan, cruelty-free, and free from silicones and parabens. What makes Nuele unique is its balance of simplicity, performance, and purpose — combining science with ethical beauty. Through its global supply partnerships and minimalist formulas, Nuele Hair has positioned itself as a modern, conscious brand redefining luxury in clean haircare.

Rizos Curls is a Los Angeles based haircare brand founded in 2017 by Julissa Prado. Created from her personal journey of embracing her natural curls, the brand focuses on providing clean, effective products designed for curly, coily, and wavy hair textures. Rizos Curls offers a range of sulfate-free, silicone-free, and paraben-free products — including shampoos, conditioners, curl creams, and styling gels — formulated with nourishing ingredients like aloe vera, coconut oil, and shea butter. The brand champions inclusivity and self-love, empowering people of all curl types to celebrate their natural hair. What makes Rizos Curls distinctive is its deep cultural connection and authenticity; Prado built the brand to represent the Latinx community and inspire others to embrace their natural beauty with confidence. Today, Rizos Curls is widely recognized for its effective formulas, community-driven mission, and commitment to redefining beauty standards in the natural haircare space.