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Sienna Naturals

Sienna Naturals is a Los Angeles–based clean haircare brand founded in 2012 by Hannah Diop and later joined by actress Issa Rae as co-owner and ambassador. The brand focuses on plant-based solutions for textured and curly hair, combining natural ingredients with dermatological science. Its range includes shampoos, conditioners, and treatments that restore moisture, strengthen strands, and promote scalp health. Sienna Naturals avoids sulfates, silicones, and synthetic fragrances, offering clinically tested, vegan formulations. The brand stands out for its focus on scalp care as the foundation of hair wellness, a concept often overlooked in textured haircare. What makes Sienna Naturals distinctive is its science-meets-culture approach — addressing the specific needs of textured hair while promoting authenticity and representation in beauty. The brand has quickly grown into a leader in the clean-textured haircare movement.

women-ownedvegannaturalsustainableethical
Brand Details
Hair Care Brands
American Hair Care
Mid Range
Los Angeles, California, United States
2012
Worldwide
8.7K

Frequently asked questions

Who founded Sienna Naturals?
Sienna Naturals was founded in 2012 by Hannah Diop and later joined by actress Issa Rae as co-owner and ambassador. Together, they built the brand to address the specific haircare needs of textured and curly hair.
When was Sienna Naturals founded?
Sienna Naturals was founded in 2012.
Where is Sienna Naturals based?
Sienna Naturals is based in Los Angeles, California, United States.
What is Sienna Naturals known for?
Sienna Naturals is known as a clean haircare brand specializing in plant-based solutions for textured and curly hair. The brand combines natural ingredients with dermatological science and is particularly recognized for its focus on scalp care as the foundation of hair wellness.
What is the price range of Sienna Naturals?
Sienna Naturals is a mid-range brand, offering accessible pricing for clean, science-backed haircare products.
Is Sienna Naturals sustainable or ethical?
Sienna Naturals prioritizes clean, ethical formulations by avoiding sulfates, silicones, and synthetic fragrances. The brand offers clinically tested, vegan formulations designed with both efficacy and ingredient integrity in mind.
What products does Sienna Naturals offer?
Sienna Naturals offers a range of clean haircare products including shampoos, conditioners, and treatments. These products are formulated to restore moisture, strengthen strands, and promote scalp health for textured and curly hair.
What makes Sienna Naturals unique?
Sienna Naturals stands out for its science-meets-culture approach, combining dermatological innovation with cultural authenticity and representation in beauty. The brand uniquely emphasizes scalp care as the foundation of hair wellness—a concept often overlooked in textured haircare—while promoting inclusivity and authentic solutions.

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