Unwritten

About

Unwritten is an Australian haircare brand founded in 2019, designed for professional stylists and modern consumers seeking clean, effective formulations. Based in New South Wales, the brand crafts shampoos, conditioners, and styling essentials with plant-based ingredients while avoiding sulfates and parabens. Unwritten's minimalist packaging and ingredient transparency reflect its commitment to sustainability and authenticity. The brand prioritizes hair health through gentle formulations that maintain natural texture and deliver salon-quality results. Rooted in Australian craftsmanship and innovation, Unwritten empowers both stylists and everyday users with high-performing, uncomplicated formulas that honor the integrity of healthy hair while respecting environmental responsibility.

Frequently asked questions

Where does Unwritten come from?

Unwritten is an Australian brand based in New South Wales, founded in 2019 and rooted in Australian craftsmanship.

What does Unwritten cost and where does it ship?

Unwritten sits in the mid-range price tier and ships worldwide.

Who is Unwritten made for?

Unwritten is built for professional stylists and everyday consumers, with shampoos, conditioners, and styling essentials meant to support salon results at home.

Are Unwritten products sulfate- and paraben-free?

Yes, Unwritten's plant-based formulas are free from both sulfates and parabens.

Does Unwritten weigh hair down or alter its texture?

Unwritten focuses on maintaining natural texture and balance, caring for hair gently rather than stripping it.

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