Location

Seoul, Seocho-gu, Republic of Korea

Founded

1999

Price

Mid-range

Shipping

Worldwide

Catalogue

41 products

Size range

15–490

New arrivals

2 this month

Whamisa logo

Whamisa

About

Whamisa is a South Korean skincare brand built on fermented organic plants. It holds a rare place in K-beauty. Very few Korean brands carry international organic certification, and Whamisa does. Products are COSMOS certified organic. Ecocert-approved ingredients are marked in the ingredient lists. The brand also shares its organic numbers openly. The Organic Flowers Toner Deep Rich is 97% organic in total, with five organic plant ingredients making up 92.4%. The Organic Pear Blossom Sunscreen is 54% organic. Very few beauty brands anywhere publish figures like that. Whamisa describes itself as sustainable, organic, future forward and earth friendly. The range is grouped by plant family. There are cactus, flowers, seeds, algae, pear blossom, planta, fruits and root vegetable lines. Formulas leave out artificial and synthetic pigments. Fermentation is the heart of the method. Instead of watering plants down, Whamisa ferments flower and plant extracts. That gives high active levels with low irritation. Products are dermatologist tested with an excellent grade. Popular products include the Cactus Wrinkle and Brightening Magic Serum and the Organic Flowers Toner Deep Rich. The Organic Pear Blossom Sunscreen, Organic Fruits Yuja Acne Spot Treatment and organic hydrogel sheet masks are also loved. Boxes are recyclable card and biodegradable paper printed with soy ink. For Korean beauty, organic beauty, natural beauty, clean beauty or fermented skincare, Whamisa is the most credible certified organic option in K-beauty. If you want proof rather than promises, this is the brand. Fermented formulas also tend to feel gentle on reactive skin.

Brand Details
Korean Beauty
P
Park Jin-young

Frequently asked questions

Is Whamisa good quality?
Yes, this skincare brand holds German BDIH organic certification and an EWG Verified all green rating, and is stocked at Saks Fifth Avenue and Goop.
Is Whamisa cruelty free and vegan?
Yes, Whamisa states its skincare is 100 percent vegan and plant based, following a Never List that excludes all animal derived ingredients.
Where is Whamisa based and made?
This skincare brand runs its own research and manufacturing center in Namyangju, South Korea, rather than outsourcing production to a contract manufacturer.
What is Whamisa known for?
This skincare brand is known for fermenting whole flowers and fruits using a proprietary probiotic strain, inspired by traditional Korean food fermentation techniques.
Who founded Whamisa?
Whamisa was founded by Jun Han Park, who left a restaurant business to study cosmetic formulation and build his own organic skincare manufacturing facility.
When was Whamisa founded?
This Korean skincare brand traces to 2004, when founder Jun Han Park built one of Korea's first organic certified cosmetics manufacturing operations.

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