
Faherty Brand
USA · Est. 2013 · Mid-range
Faherty is an American casual clothing label for men and women, founded in 2013 by twin brothers Mike and Alex Faherty with Alex's wife, Kerry Docherty, and based in New York. The brothers are lifelong surfers who left jobs in fashion and finance to start the family-run brand, and Docherty now oversees its impact initiatives. Faherty makes relaxed, beach-inspired clothing built on premium fabrics with what it calls gotta-feel-it-to-believe-it softness. The range covers button-up shirts, tees, knits, sweaters, hoodies, shorts, pants, dresses, swimwear and outerwear. Its best-known pieces include button-ups such as the Laundered Oxford Shirt, Movement Shirt and Legend Sweater Shirt, along with Sunwashed tees and hoodies, All Day and Shorelite swim trunks, Coastline chinos and Miramar linen sweaters. Faherty works with manufacturers in several countries, with pieces made in places including Japan, Turkey, India, Peru, Portugal and the USA. It is a certified B Corp, and in 2024, 72% of its fibres were responsible materials such as organic, recycled or Supima cotton. It remains an independent, family-run business. The brand runs dozens of its own stores across the US and sells online and through retailers.





