visvim

visvim is a Japanese luxury designer clothing label for men, founded in Tokyo in 2000 by Hiroki Nakamura. Nakamura spent eight years designing at Burton Snowboards before launching the brand, which aims to connect customers with craftspeople who work with dignity while protecting techniques passed down over generations. Its pieces blend traditional Japanese craft with vintage Americana. visvim began with footwear: its FBT, a fringed elk-leather moccasin on a sneaker sole inspired by an album cover of the band Fun Boy Three, appeared in its second collection in 2001 and remains its signature. The range now covers jackets, shirts, denim, knitwear and kimono-inspired pieces, and most of it is made in Japan. Its group also includes WMV womenswear, launched in 2013, and the lines Indigo Camping Trailer, CONTRARY DEPT and Subsequence. The brand is known for natural dyeing, including indigo and Amami Oshima mud dyeing, and for experiments that recreate the feel of synthetic fabrics using natural fibres such as silk and fine washable wool. visvim publishes essays on its materials and methods in its Dissertation series, and its Old visvim Never Dies project documents how its garments age over years of wear.