Location

Antwerp, Belgium

Founded

2009

Price range

€25 – €675

Shipping

EU, USA, Canada, UK, Australia, New Zealand, Japan, Singapore, Hong Kong, South Korea, China, Switzerland +

Catalogue

500 products

Size range

XS–XXL

New arrivals

156 this month

Howlin’ Knitwear

Independent brand — verified
About

Howlin' is a Belgian knitwear label for men and women, founded in Antwerp in 2009 by brothers Jan and Patrick Olyslager. The family's roots in knitwear go back to 1981, when their parents began producing traditional Scottish knitwear under the Morrison label, and Howlin', Scottish slang for smelly, gave the brothers the freedom to build something of their own while staying true to that craft. The brand sums up its approach as good yarns, strange ideas, timeless craftsmanship and a little cosmic twist. It makes playful, traditionally crafted sweaters, cardigans and knit accessories, such as the Birth Of The Cool sweater, Shaggy Bear cardigans, the Brain Freezer Hat and Bandana Lover scarves. The range also includes the Cosmic Pants, the Coach Your Jacket, T-shirts and bags like the Astro Bag. Collections are made by specialist manufacturers in Scotland, Ireland and Belgium. In Scotland, Howlin' aims to bring a fresh, slightly twisted approach to traditional knitwear, combining time-honoured techniques with new colours, patterns and ideas, using natural yarns from local Scottish mills, and each garment is individually handled. The independent, family-run brand has a store at Nationalestraat 20 in Antwerp.

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Brand Details

Scotland, Ireland & Belgium

Merino Wool
Lambswool
Cashmere
Cotton
Last reviewed
Oct 2026
Independent brand
Verified
J
Jan Olyslager
P
Patrick Olyslager

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Frequently asked questions

What kind of clothing does Howlin' make?
Howlin' is an Antwerp knitwear brand making playful, traditionally crafted sweaters, cardigans and knit accessories. It also makes jackets, trousers, T-shirts and bags.
What products does Howlin' sell?
Howlin' sells knitwear such as the Birth Of The Cool sweater and Shaggy Bear cardigans, along with the Brain Freezer Hat and Bandana Lover scarves. It also makes the Cosmic Pants, the Coach Your Jacket and the Astro Bag.
How much does Howlin' cost?
Howlin' is a mid-range brand, with products priced from about €25 to €675. Bags such as the Magic Pouch start at about €25, while its reversible cardigan jacket made with Engineered Garments reaches €675.
Where is Howlin' located?
Howlin' is based in Antwerp, Belgium, where it has a store at Nationalestraat 20.
Who founded Howlin'?
Howlin' was founded in Antwerp in 2009 by brothers Jan and Patrick Olyslager. Their parents had run the Morrison knitwear label since 1981.
Who owns Howlin'?
Howlin' is an independent, family-run brand owned and run by its founders, Jan and Patrick Olyslager.
Where is Howlin' made?
Howlin' has its collections made by specialist manufacturers in Scotland, Ireland and Belgium. Its natural yarns come from local Scottish mills, and each garment is individually handled during production.

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