Location

Raipur, Chhattisgarh, India

Founded

2017

Price range

₹590 – ₹2,990

Shipping

Worldwide

Catalogue

208 products

Size range

6–100

New arrivals

9 this month

RAS Luxury Oils Beauty Brand Logo

RAS Luxury Oils

Independent brand — verified
About

RAS Luxury Oils is India's first farm-to-face luxury skincare brand, and the description is literal rather than aspirational. Founded in 2017 by Megha Asher and Pritesh Asher, the brand states its position plainly: RAS for women, built by women, led by purpose. The name comes from Sanskrit, meaning consciously crafted. Ingredients are organically grown on the company's own farms in Raipur, Chhattisgarh or sourced from local farmers under a guaranteed buyback arrangement that protects growers from market fluctuation and provides steady income. The range covers face oils, serums, cleansers, masks and body care, handcrafted in small batches to preserve freshness and potency, with a separate professional line for treatment use. Products are PETA certified vegan and cruelty-free, developed in DSIR-approved laboratories and formulated to strict EU guidelines, always without sulphates, parabens, silicones, phthalates, fillers, mineral oil, synthetic preservatives, synthetic fragrances and dyes, formaldehyde, talc or alcohol. Sustainability is the strongest in Indian beauty. All packaging is recyclable or reusable, the Recycle With RAS programme rewards customers for returning empties, distillation waste is upcycled into incense or compost, khus bio-waste is used in gift boxes, and biodegradable plastic and bubble wrap replace conventional materials. Ten percent of profits go to women's empowerment charities. Priced in the luxury tier, RAS is exceptional for organic, natural, vegan, handmade and genuinely sustainable Indian skincare.

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Brand Details

In-house
India
PETA Beauty Without Bunnies
Recyclable
Reusable
Last reviewed
Oct 2026
Independent brand
Verified
P
Pritesh Asher
M
Megha Asher

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Frequently asked questions

When was RAS Luxury Oils founded?
RAS Luxury Oils launched in 2017 from Raipur, Chhattisgarh, branding itself as India's first farm to face luxury skincare venture.
Is RAS Luxury Oils good quality?
RAS is positioned as a premium, ingredient transparent brand, with its face elixirs and serums praised for hydration despite a higher price point.
Where is RAS Luxury Oils based?
RAS Luxury Oils is based in Raipur, Chhattisgarh, where the family grows and extracts its own botanical oils on farmland before formulation.
What is RAS Luxury Oils known for?
RAS is best known for its 24K Gold Radiance face elixir and serum, now stocked in five star hotels like St Regis and Shangri La.
Is RAS Luxury Oils cruelty free and vegan?
RAS markets its products as vegan and plant based.
Who founded RAS Luxury Oils?
RAS Luxury Oils was founded by Megha Asher and Pritesh Asher.

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