Location

Sydney, New South Wales, Australia

Founded

2012

Price

Mid-range

Shipping

Worldwide

Catalogue

44 products

Lük Beautifood

About

Luk Beautifood is an Australian natural beauty brand founded on an idea nobody else had properly pursued: that makeup could be made from food. Established in 2012 in Sydney by Cindy Lüken, a qualified food scientist who later received a Prime Minister's award for innovation, the brand built its range around cold-pressed fruit, nut, seed and spice oils rather than petrochemical bases. The catalogue covers lip nourish crayons, lipsticks, lip oils, complexion products and fragrance, all designed for a simple routine, an understated look and a healthy glow. The formulations use natural or one hundred percent natural-origin, plant-based and organic ingredients, and the cold-pressed oils are certified organic. The Lipstick Crayons are manufactured in Italy under the COSMOS ORGANIC standard. Luk is PETA Cruelty Free certified and Australian Certified Toxin-Free through Safe Cosmetics Australia, and carries Australian Made certification, with more than ninety percent of products manufactured domestically. Its Dirty List excludes parabens, silicones, SLS, talc, phthalates, PEGs, synthetic fragrances, dyes, formaldehyde, aluminium and heavy metals. The brand is explicitly female founded, owned and operated, made with love for women, by women. Sustainability runs deep: crayon wood shavings compost at home, boxes are Australian-made from FSC-certified board printed with vegetable dyes and one hundred percent recycled, and the office and warehouse run on Green Accredited Power. Luk also supplies pharmacies and clean beauty retailers across Australia, and its fragrance range applies the same food-derived philosophy. Priced mid-range, Luk leads for natural, organic, vegan, paraben-free and silicone-free Australian beauty that is genuinely locally made.

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Frequently asked questions

What's the bigger story behind Luk Beautifood?

Before beauty, Luk Beautifood's founder ran a biscuit company that won the Jaguar Gourmet Traveller Award and placed 19th on BRW's Fast 100 list of growing businesses.

Is Luk Beautifood cruelty free and vegan?

Luk Beautifood appears on PETA's cruelty free list, and its Lipstick Crayon line is fully vegan, though other lines aren't confirmed 100 percent vegan across every formula.

What makes Luk Beautifood different, and is it a genuine best skincare brand crossover into makeup?

Luk Beautifood formulates lipsticks and skin tints from food grade avocado, sesame, and castor oils instead of standard cosmetic waxes, avoiding synthetic fragrance, phthalates, and petroleum derivatives entirely.

When and where was Luk Beautifood founded?

Luk Beautifood launched from Sydney, Australia, around 2012, years after Luken sold an earlier biscuit company that once produced 30 million biscuits annually and won 20 business awards.

Who founded Luk Beautifood?

Food scientist Cindy Luken founded Luk Beautifood after she couldn't decipher a lipstick's ingredient list, realizing her own food science background could build lipstick from trusted, edible grade ingredients.

Is Luk Beautifood's quality actually good?

Cosmetic chemist reviewer Lab Muffin called Luk Beautifood's Lip Nourish genuinely moisturizing, though she noted the color wears off quickly and needs frequent reapplication throughout the day.

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Koala Eco

Australia · Est. 2020 · Affordable

Koala Eco is an Australian natural home and body care brand. Jessica Bragdon and Paul Davidson started it in 2017. The reason was personal. Their baby son was diagnosed with neuroblastoma. The couple decided to get harsh chemicals out of their home for good. The business they built is family owned and run. Its motto is More Nature, Feel Better. Products are scented with aromatherapy-grade Australian essential oils. Those include eucalyptus, lemon myrtle, peppermint, tea tree, rosalina and mandarin. Koala Eco is MADE SAFE certified, Allergy Certified and Toxic Free certified. The range is vegan and cruelty-free. It carries the Australian Made mark and is made locally. There is no synthetic fragrance, no phosphates and no harsh chemicals. Products are made to be safe around people and pets. The green credentials are real, not decorative. Bottles are made from 100% locally collected recycled plastic. Refills and concentrated refills cover most products. You can also buy refillable glass Apothecary bottles. The brand is certified Plastic Neutral through Repurpose Global. For every piece of plastic it puts out, the same amount is taken back out of the environment. Koala Eco is a member of 1% for the Planet. It partners with the Oceanic Society and WWF Australia. Top sellers are the Natural Multi-Purpose Kitchen Cleaner, the Natural Dish Soap and the Natural Laundry Wash. For Australian brands, vegan beauty, cruelty-free beauty, sustainable beauty, zero-waste beauty or recycled packaging, Koala Eco is a genuine leader. It proves that safe cleaning does not have to mean weak cleaning.

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Noosa Basics

Australia · Est. 2015 · Affordable

Noosa Basics is an affordable Australian brand and organic apothecary based in Noosa, Queensland. Its approach is deliberately small. Use the fewest good botanical ingredients possible, and keep them as unrefined as they can be. Most natural brands add. Noosa Basics takes away. It sees its products as a way to move off synthetic personal care for good. The brand is best known for its natural deodorants. They set the standard in Australia. You can buy them as creams, roll-ons or sprays. Scents include Lemon Myrtle, Rose and Frankincense, Charcoal and Activated Charcoal. The wider range covers a Kakadu Plum and Sweet Orange Hand Cream and a Face Oil. There is also a Cocoa Butter Ultra Rich Skin Cream, a Natural Sun Tan Oil and an Acne Spot Drying Lotion. There are no synthetic ingredients in any of them. Petrochemicals are avoided too. Several products contain no water, no preservatives and no thickeners. That keeps the ingredient list short and the active levels high. None of the brand's suppliers test their ingredients on animals. Packaging is picked so it can be recycled easily. Deodorant creams come in metal tins. Sprays come in aluminium bottles. The brand also works with packaging makers on new low-impact materials. Prices mostly sit between eighteen and thirty-nine dollars. For Australian beauty, affordable beauty, natural beauty, minimalist beauty or zero-waste beauty, this is a trusted name. If you want a natural deodorant that works, start here. The range is small, honest and easy to live with.

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